Sales & Aftersales Trainer

Horizon Auto Services Inc.; Tagbilaran; On-site; PHP 420,000 - 620,000; Full time

Job summary

Horizon Auto Services Inc. in the Philippines is seeking a Sales & Aftersales Trainer to develop knowledge, skills, and performance across both Sales and Aftersales teams. You will design, deliver, and evaluate onboarding and ongoing training, covering product knowledge, EV technology, sales techniques, and service processes.

The role includes coaching and field support across branches. The position requires collaboration with multiple departments, creation of training materials, and maintaining

Qualifications

• Bachelor's degree in a relevant field (business, HR, marketing, education, psychology, automotive).
• 2–3 years in Training, Learning & Development, or automotive sales/aftersales training.
• Automotive dealership experience highly preferred.
• Experience training both Sales and Aftersales is an advantage.
• Knowledge of dealership operations, sales processes, and aftersales processes.
• Familiarity with EVs and automotive technology is a plus.
• Willing to work onsite across multiple branches; 6-day workweek.

Responsibilities

• Design, develop, and deliver onboarding and ongoing training for Sales and Aftersales.
• Conduct product knowledge training on BYD vehicles and EV tech.
• Lead sales training on consultative selling, engagement, negotiation, and closing.
• Lead Aftersales training on service processes, warranty, and parts.
• Provide orientation on dealership processes, systems, and SOPs.
• Assess training needs via evaluations, coaching, and branch feedback.
• Develop training materials, manuals, assessments, and job aids.
• Coordinate with departments to align programs with business needs.
• Maintain training records and evaluate training effectiveness.
• Stay updated on BYD products and dealership best practices.

Skills

Presentation skills

Coaching

Communication skills

Interpersonal skills

Organizational skills

Time management

Field coaching

Adaptability

Education

Bachelor's Degree in Business Administration, Marketing, Human Resources, Education, Psychology, Automotive Technology, or related field

Tools

Microsoft Office (PowerPoint, Excel, Word)

Job description

Drive Your Career with BYD!

Be part of one of the world's leading electric vehicle brands and join a growing dealership network in the Philippines.

We are looking for a Sales & Aftersales Trainer who will help develop the knowledge, skills, and performance of our teams across both Sales and Aftersales. The role will support employees through onboarding, product and process training, coaching, refresher programs, and continuous development to ensure our teams deliver excellent customer service and meet company standards.

Key Objectives

The Sales & Aftersales Trainer is responsible for designing, delivering, and evaluating training programs for both Sales and Aftersales teams.

The role will ensure that employees are equipped with the necessary product knowledge, sales skills, technical and process knowledge, customer service skills, and company standards to perform their roles effectively and provide a consistent customer experience.

Key Responsibilities

• Design, develop, and facilitate onboarding and continuous training programs for Sales and Aftersales employees.

• Conduct product knowledge training covering BYD vehicles, features, EV technology, vehicle systems, financing, accessories, and other related products and services.

• Conduct sales training on consultative selling, customer engagement, negotiation, objection handling, closing techniques, and customer relationship management.

• Conduct Aftersales training covering service processes, customer handling, service reception, parts processes, warranty procedures, vehicle maintenance, and other relevant dealership standards.

• Provide orientation on dealership processes, policies, systems, and standard operating procedures.

• Assess training needs through performance evaluations, observations, coaching sessions, and discussions with Sales Managers, Service and Parts Managers, and Branch Heads.

• Conduct product, process, and refresher training whenever new models, technologies, systems, policies, or procedures are introduced.

• Provide coaching and field support to help employees apply their learnings on the job.

• Monitor and evaluate training effectiveness through assessments, observations, feedback, and performance results.

• Develop training materials, presentations, manuals, assessments, job aids, and other learning resources.

• Coordinate with Sales, Aftersales, Marketing, and other departments to ensure training programs are aligned with business needs.

• Maintain accurate training records, attendance, certifications, assessment results, and training effectiveness reports.

• Identify performance and knowledge gaps and recommend appropriate training or development interventions.

• Support vehicle launches, dealership events, roadshows, product demonstrations, and other company activities by providing product and process coaching.

• Stay updated on BYD products, EV technology, automotive industry developments, and dealership best practices.

• Foster a culture of continuous learning, professional development, customer service, and performance excellence.

• Perform other duties that may be assigned by Management from time to time.

Qualifications

• Bachelor's Degree in Business Administration, Marketing, Human Resources, Education, Psychology, Automotive Technology, or any related field.

• At least 2–3 years of experience in Training, Learning & Development, Sales Training, Aftersales Training, Sales Coaching, or Automotive Operations.

• Automotive dealership experience is strongly preferred.

• Experience handling both Sales and Aftersales training is an advantage.

• Knowledge of automotive dealership operations, sales processes, customer service, and aftersales processes.

• Familiarity with electric vehicles (EVs) and automotive technology is an advantage.

• Strong presentation, facilitation, coaching, and communication skills.

• Ability to create engaging training materials, presentations, assessments, and learning activities.

• Strong interpersonal, organizational, and time management skills.

• Proficient in Microsoft Office applications, particularly PowerPoint, Excel, and Word.

• Analytical and able to evaluate training effectiveness and recommend improvements.

• Willing to conduct training and provide field support across different branches.

• A valid driver's license with Restriction Codes 1 & 2 is an advantage.

• Willing to work on a six (6)-day workweek.

• Willing to be assigned onsite to any of our branches in:

Metro Manila: Alabang and Las Piñas
Bicol Region: Camarines Sur and Legazpi, Albay
Central Visayas: Tagbilaran, Bohol

Why Join Us?

• Be part of one of the world's leading electric vehicle brands.

• Work in a growing and evolving EV industry.

• Help build and develop Sales and Aftersales teams across a growing dealership network.

• Gain exposure to BYD's latest electric vehicle products and technologies.

• Career growth opportunities within a rapidly expanding organization.

• Collaborative and performance-driven work environment.

• Opportunity to make a direct impact on employee development and customer experience.

Company Profile

Horizon Auto Services Inc. (HASI) is an authorized distributor and dealership partner of BYD Cars Philippines, committed to delivering innovative, sustainable, and customer-focused automotive solutions across the country.

As part of a growing dealership network, HASI operates strategically located branches in Metro Manila (Alabang and Las Piñas), Bicol Region (Camarines Sur and Legazpi, Albay), and Central Visayas (Tagbilaran, Bohol).

We provide comprehensive automotive services, including vehicle sales, aftersales service, genuine parts, and customer support, while upholding high standards of quality and operational excellence.

Driven by innovation, integrity, and people development, HASI fosters a collaborative and performance-oriented work environment where employees are empowered to learn, grow, and contribute to the success of one of the world's leading New Energy Vehicle (NEV) brands.

Join Horizon Auto Services Inc. and be part of a team shaping the future of mobility in the Philippines.