Remote Meta PPC Lead Gen Specialist

Triwill Group; Hinoba-an; On-site; PHP 597,000 - 1,127,000; Full time

Job summary

Triwill Group seeks a seasoned Meta PPC Specialist to manage remote campaigns targeting the US home services market. You will own strategy, creative direction, launch, testing, and scaling to drive qualified leads at target CPLs.

The role focuses on industries such as HVAC, plumbing, roofing, electrical, and remodeling, leveraging data analysis and CRM insights to optimize conversions and CAC.

Qualifications

• Experience running Meta Ads campaigns with measurable CPL targets.
• Strong data analysis skills to optimize performance and ROAS.
• End-to-end campaign management from strategy to scaling.

Responsibilities

• Own Meta advertising campaigns for US-based home services clients.
• Develop creative direction, set targets, and optimize budgets.
• Analyze data, track results, and improve lead quality and CPL.

Skills

Meta Ads

Paid Social

Data Analysis

Campaign Management

Budget Optimization

Tools

Facebook Ads Manager

Job description

Triwill Group seeks a seasoned Meta PPC Specialist to manage remote campaigns targeting the US home services market. You will own strategy, creative direction, launch, testing, and scaling to drive qualified leads at target CPLs.

The role focuses on industries such as HVAC, plumbing, roofing, electrical, and remodeling, leveraging data analysis and CRM insights to optimize conversions and CAC.