Get more replies from employers
Send a job-specific resume in minutes.
VA Masters is hiring a confident Cold Caller & Appointment Setter to drive outbound sales. You will research prospects, build target lists, and make high-volume calls to education, commercial, and institutional sectors.
You’ll qualify leads, set discovery meetings, and log results in the CRM with meticulous follow-ups. The role requires excellent English, tenacity with gatekeepers, and the ability to work independently on a steady daily calling schedule.
Job Summary:
We're pleased to be taking on a confident and persistent Cold Caller & Appointment Setter to drive outbound sales activity for a growing structured cabling and low voltage services provider. The role pairs prospect research, high-volume outbound calling, lead qualification, and appointment setting for our sales team. The right person is at ease speaking with facilities managers, IT directors, and procurement contacts, takes rejection in stride, and keeps meticulous records of every call and follow-up.
Research and pull together prospect contact information from school district directories, vendor networks, bid websites, and other public sources
Build and hold clean, accurate call lists with verified names, titles, phone numbers, and email addresses
Carry out high-volume outbound cold calls to B2B prospects across the education, commercial, and institutional sectors
Weigh leads by picking out decision-makers, project timelines, budget authority, and upcoming cabling or low voltage needs
Set qualified appointments and discovery meetings for the sales team
Steer follow-up sequences for prospects who aren't yet ready, callbacks and email touchpoints included
Log all call activity, outcomes, and notes accurately in the CRM or tracking system
Watch bid and procurement websites for new opportunities and flag relevant leads to the sales team
Report weekly on outreach volume, connect rates, appointments set, and conversion results
Keep cleaning and updating lead lists, pulling outdated contacts and putting right bad data
Proven history in B2B cold calling, telemarketing, or outbound sales
Demonstrated success setting appointments for a sales team or closer
Excellent spoken English with a clear, neutral, professional phone presence
Confidence handling gatekeepers, objections, and repeated rejection without losing momentum
Strong online research skills for sourcing and verifying business contact information
History holding lead lists, call logs, and CRM records to a high level of accuracy
At ease working with a headset and reliable internet on a steady daily calling schedule
Dependable, precise, and able to work under your own steam
Strong communication skills, both verbal and written
History calling into the education sector, school districts, or public institutions
Familiarity with construction, telecom, IT infrastructure, structured cabling, or low voltage services
History moving through government or district bid and procurement portals
Working knowledge of CRM platforms such as HubSpot, Zoho, GoHighLevel, or Pipedrive
History with dialer software or VoIP calling systems
Capacity to draft simple follow-up emails and outreach scripts
Capacity to keep several lead campaigns running at once
This is a strong opening to join a growing team where your outreach fuels the sales pipeline directly and your results are plainly on show. You'll hold real ownership over your lead lists and calling strategy, with an experienced sales team behind you. If the challenge of opening doors and turning cold conversations into booked meetings appeals to you, the role is a strong fit.