Multi-Channel Sales Strategist — FMCG & Retail

Pacific Synergy Food and Beverage Corporation; Cagayan Valley; On-site; PHP 600,000 - 1,400,000; Full time

Job summary

Pacific Synergy Food and Beverage Corporation is seeking a Sales Manager to develop and execute integrated sales strategies across online, retail, and direct channels. You will build key account relationships, optimize listings and pricing, and collaborate with marketing to drive campaigns and product launches.

You will lead negotiations for major contracts, monitor performance metrics, and provide regular reports to management.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Sales, or related field.
• MBA preferred.
• 3 years of experience in sales management or business development, preferably in the FMCG sector.
• Proven track record of achieving sales targets and driving revenue growth.
• Strong understanding of digital marketing, e-commerce platforms, and retail operations.
• Excellent negotiation, communication, and interpersonal skills.
• Analytical mindset with the ability to interpret sales data and market trends.
• Proficiency in CRM software, Microsoft Office Suite, and sales analytics tools.

Responsibilities

• Develop integrated sales strategies to maximize revenue and market share across multiple channels (online, retail, direct).
• Collaborate with marketing teams to align sales efforts with promotional campaigns and product launches.
• Identify new business opportunities and develop strategies to expand customer base and increase sales.
• Build and maintain strong relationships with key accounts, distributors, and retail partners.
• Provide exceptional customer service and support to ensure satisfaction and loyalty.
• Address customer inquiries, complaints, and issues in a timely and professional manner.
• Build and maintain strong relationships with key customers and distributors.
• Resolve escalated customer issues and ensure prompt resolution to maintain high levels of customer satisfaction.
• Conduct regular customer visits and participate in negotiations for major accounts or contracts.
• Optimize product listings, pricing strategies, and promotional activities.
• Manage direct sales to drive traffic, sales, and conversion rates.
• Monitor customer reviews and feedback to improve product offerings and customer experience.
• Work closely with retail partners to enhance product visibility and sales performance in-store.
• Negotiate agreements and contracts with retailers to secure optimal shelf placement and promotional opportunities.
• Conduct regular client and store visits to ensure compliance with merchandising standards and promotional displays.
• Track and analyze sales performance metrics, including sales volume, revenue growth, and market trends.
• Prepare regular sales reports and presentations for management review.
• Utilize data-driven insights to adjust sales strategies and forecast future sales trends.
• Manage daily sales activities, including customer calls, order processing, and follow-up on leads.
• Monitor online sales platforms and respond to customer inquiries and orders promptly.
• Coordinate with logistics and operations teams to ensure timely delivery and fulfillment of orders.
• Conduct weekly sales meetings to review performance, set targets, and discuss action plans.
• Analyze weekly sales data and adjust strategies to optimize sales performance.
• Communicate with retail partners to discuss inventory levels, promotions, and sales forecasts.
• Prepare monthly sales reports and presentations highlighting key achievements, challenges, and opportunities.
• Evaluate marketing campaigns and promotions to measure effectiveness and ROI.
• Participate in monthly strategic planning sessions to align sales goals with overall business objectives.
• Participate in quarterly business reviews to assess market trends, competitor activities, and sales performance.
• Develop and implement quarterly sales initiatives and promotional campaigns.
• Conduct product training sessions for sales team members and retail partners.

Skills

Sales management

Revenue growth

Negotiation

Interpersonal skills

CRM software

MS Office

Sales analytics

Digital marketing

E-commerce

Analytical mindset

Education

Bachelor's degree in Business Administration, Marketing, Sales, or related field

MBA preferred

Tools

CRM software

Microsoft Office

Sales analytics tools

Job description

Pacific Synergy Food and Beverage Corporation is seeking a Sales Manager to develop and execute integrated sales strategies across online, retail, and direct channels. You will build key account relationships, optimize listings and pricing, and collaborate with marketing to drive campaigns and product launches.

You will lead negotiations for major contracts, monitor performance metrics, and provide regular reports to management.