MarTech Lead: Data-Driven Marketing Ops & Insights

ITRS

Manila

Hybrid

PHP 900,000 - 2,100,000

Full time

5 days ago
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Benefits offered by this job

Group health insurance
Meal vouchers
Performance bonus
Referral Bonus
Buy and Sell Holiday
Training Reimbursement

Job summary

ITRS, with headquarters in London and teams across the US, Europe, and Asia, seeks a MarTech Lead to own the marketing technology stack, data flows, and reporting framework supporting campaign execution, performance insight, and revenue visibility.

Based in Makati (Manila) or Tunis or Mumbai with a hybrid schedule, you will collaborate with Revenue Operations, Marketing, and RevOps to ensure scalable marketing operations and trusted data.

Qualifications

  • 5+ years’ experience in marketing operations, marketing technology, or a closely related discipline within a B2B SaaS environment.
  • Deep, hands-on expertise with Pardot and Salesforce.
  • Proven track record of owning and optimising a marketing technology stack end to end.
  • Strong data skills, including SQL or equivalent for self‑serve analysis, experience with BI tools, and data modelling.

Responsibilities

  • Lead the end-to-end MarTech ecosystem – Pardot and Salesforce integrations to enrichment platforms and martech tooling.
  • Build and maintain the operational infrastructure behind marketing campaigns, including email nurture programmes, lead scoring, routing rules, SLA monitoring, and attribution models.
  • Maintain clean, reliable data across systems, including deduplication, field mapping, lifecycle stage management, and integration health.
  • Create scalable processes and guides so the marketing team can implement consistently without tacit knowledge or heroics.
  • Provide training, documentation, and governance across the marketing stack.

Skills

Pardot
Salesforce
Marketing automation
SQL
BI tools
Data governance
End-to-end stack
Communication

Job description

ITRS, with headquarters in London and teams across the US, Europe, and Asia, seeks a MarTech Lead to own the marketing technology stack, data flows, and reporting framework supporting campaign execution, performance insight, and revenue visibility.

Based in Makati (Manila) or Tunis or Mumbai with a hybrid schedule, you will collaborate with Revenue Operations, Marketing, and RevOps to ensure scalable marketing operations and trusted data.

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