Hybrid Channel Growth Manager – HORECA & RTM (Cebu)

Joinimagine; Central Visayas; Hybrid; PHP 900,000 - 1,300,000; Full time

Job summary

Unilever Philippines is seeking a Channel Development Manager – Hybrid to drive growth and execution across HORECA and RTM channels within the Cebu region. You will manage distributors and develop strong partnerships while ensuring excellence in market execution.

Role focuses on implementing marketing plans, distributor engagement, and AVA principles to achieve business targets. The position may involve field activities and collaboration with cross-functional teams in a dynamic environment.

Qualifications

• At least 2 years experience in Account Management.
• Leadership to directly handle Distributors and DT operations.
• Strong negotiation skills.
• Willing to be assigned in Cebu and conduct fieldwork.

Responsibilities

• Deliver Business Targets of the total area for HORECA and RTM accounts (Secondary Sales).
• Execute Local and National Marketing Plans (Innovation, Activations and Campaigns) for both Channels.
• Engage with customers to strengthen relationships and implement contact/menu matrices across accounts.
• Apply AVA principles (Availability, Visibility, Activation) in handled accounts.
• Collaborate with Distributor Sales Representatives and DT personnel to ensure UL standards.
• Drive results through field merchandising teams and ensure store operations efficiency.
• Plan and execute growth initiatives across retail and food service via cross-functional efforts.
• Support operators with services and solutions (ideation, masterclass, demos, trend sharing).

Skills

Account Management

Leadership

Negotiation

Fieldwork

Job description

Unilever Philippines is seeking a Channel Development Manager – Hybrid to drive growth and execution across HORECA and RTM channels within the Cebu region. You will manage distributors and develop strong partnerships while ensuring excellence in market execution.

Role focuses on implementing marketing plans, distributor engagement, and AVA principles to achieve business targets. The position may involve field activities and collaboration with cross-functional teams in a dynamic environment.