GoHighLevel Automation & Lead Conversion Architect

VA Masters - vamasters.com; Philippines; On-site; PHP 279,000 - 502,000; Full time

Job summary

VA Masters in the Philippines seeks a GHL Automation & Lead Conversion VA to own the post-lead journey. You will audit the GoHighLevel setup, identify gaps, rebuild automation and nurture sequences, and ensure every lead moves through the right journey.

This is a hands-on role focused on diagnosing systems, not just building basic workflows. Ideal candidate will have practical CRM experience, strong email marketing skills, and a knack for clear documentation.

Qualifications

• Proven hands-on experience with GoHighLevel — not theoretical or basic workflow building only
• Demonstrated ability to build workflows, triggers, tags, segmentation, and pipelines from scratch
• Experience auditing an existing CRM or automation setup and identifying gaps and failure points
• Strong email marketing background, including nurture and follow-up sequence design
• Experience building or maintaining funnels and landing pages inside a CRM platform
• Ability to test and troubleshoot conditional logic in automations
• Clear documentation habits — able to record processes so others can follow them
• Reliable, detail-oriented, and able to work independently
• Strong written and verbal communication skills in English

Responsibilities

• Audit the existing GoHighLevel environment end to end and document gaps in workflows, automations, and follow-up sequences
• Rebuild and optimize email nurture sequences that move new leads toward booked calls and purchases
• Build and maintain workflows, triggers, tags, segmentation rules, and pipeline stages in GoHighLevel
• Ensure every lead sits in the correct pipeline stage and receives the correct automated follow-up
• Test conditional logic across all automations and repair broken, looping, or dead-end paths
• Connect quiz results, landing pages, and funnels to correctly segmented follow-up journeys
• Manage ongoing follow-up on incoming leads so no enquiry is left unanswered
• Monitor campaign performance (open rates, click rates, conversion metrics) and report on results
• Recommend and implement improvements that increase lead-to-client conversion
• Document all workflows, automations, and processes built so the system is maintainable

Skills

GoHighLevel

Email marketing

Workflow automation

CRM auditing

Analytics

Documentation

Tools

GoHighLevel

Job description

VA Masters in the Philippines seeks a GHL Automation & Lead Conversion VA to own the post-lead journey. You will audit the GoHighLevel setup, identify gaps, rebuild automation and nurture sequences, and ensure every lead moves through the right journey.

This is a hands-on role focused on diagnosing systems, not just building basic workflows. Ideal candidate will have practical CRM experience, strong email marketing skills, and a knack for clear documentation.