GoHighLevel Specialist VA

Tavor Perry; Toledo; On-site; PHP 240,000 - 420,000; Full time

Job summary

Tavor Perry is seeking a GoHighLevel Automation & Lead Conversion VA to own the post-lead journey. You will audit the GoHighLevel setup, rebuild automations, and craft nurture experiences that convert leads into booked calls and purchases.

You’ll diagnose gaps, optimize workflows, and document every step to keep the system maintainable. Strong English communication and self-reliant work style are essential.

Qualifications

• Proven hands-on GoHighLevel experience beyond basic workflows.
• Ability to build workflows, triggers, tags, segmentation, and pipelines from scratch.
• Experience auditing existing CRM or automation setups; identify gaps and failure points.
• Strong email marketing background including nurture and follow-up design.
• Experience building or maintaining funnels and landing pages in a CRM.
• Ability to test and troubleshoot conditional logic in automations.
• Reading campaign analytics and translating data into recommendations.
• Clear documentation habits for maintainable systems.
• Excellent written and verbal English communication.

Responsibilities

• Audit GoHighLevel environment; document gaps in workflows and follow-ups.
• Rebuild and sharpen email nurture sequences guiding leads to calls and purchases.
• Create and maintain workflows, triggers, tags, segmentation, and pipeline stages.
• Ensure leads are in correct pipeline stage with proper automated follow-up.
• Test conditional logic; fix broken, looping, or dead-end paths.
• Link quiz results, landing pages, and funnels to segmented follow-up journeys.
• Maintain proactive follow-up for all incoming leads.

Skills

GoHighLevel

Automation

Workflow design

Email marketing

CRM auditing

Analytics

Documentation

English communication

Self-reliant

Tools

CRM platforms

Job description

Job Summary:
We’re currently interviewing for a GHL Automation & Lead Conversion VA to take ownership of everything that happens once a lead arrives. Our lead generation is already performing well; what’s missing is the nurturing, follow-up, and conversion that should come next. You’ll audit our current GoHighLevel setup, uncover what’s broken or absent, rebuild the automation and email nurture experience, and make sure every lead follows the right path. We’re keen on someone who can diagnose a system, not just put together basic workflows.

Key Responsibilities:

• Review the full GoHighLevel environment and document gaps in workflows, automations, and follow-up sequences

• Rebuild and sharpen email nurture sequences that guide new leads toward booked calls and purchases

• Create and maintain workflows, triggers, tags, segmentation rules, and pipeline stages in GoHighLevel

• Confirm every lead is in the correct pipeline stage and getting the correct automated follow-up

• Test conditional logic across every automation and fix broken, looping, or dead-end paths

• Link quiz results, landing pages, and funnels to properly segmented follow-up journeys

• Stay on top of follow-up for incoming leads so no enquiry goes unanswered

• Track campaign performance (open rates, click rates, conversion metrics) and report the results

• Propose and roll out improvements that lift lead-to-client conversion

• Document every workflow, automation, and process you build so the system remains maintainable

Mandatory Skills:

• Proven hands‑on GoHighLevel experience that goes past theory or basic workflow building

• Demonstrated ability to build workflows, triggers, tags, segmentation, and pipelines from scratch

• Experience auditing an existing CRM or automation setup and pinpointing gaps and failure points

• Strong email marketing background, including nurture and follow‑up sequence design

• Experience building or maintaining funnels and landing pages in a CRM platform

• Ability to test and troubleshoot conditional logic in automations

• Comfortable reading campaign analytics and turning the numbers into recommendations

• Clear documentation habits and the ability to record processes others can easily follow

• Sharp, consistent, and self‑reliant

• Strong written and verbal communication skills in English

Preferred Skills:

• Experience with quiz funnels, assessments, or interactive lead magnets

• Familiarity with membership areas, low‑ticket offers, workshops, and high‑ticket coaching funnels

• Background supporting coaching, online education, or digital product businesses

• Email copywriting skills alongside technical automation ability

• Experience handling direct lead follow‑up by email or SMS in addition to automation

• Social media content or scheduling experience (scope may expand over time)

• Able to keep track of several projects at once

Why Join Us:
This role comes with real ownership. Rather than maintaining someone else’s system, you’ll diagnose it, rebuild it, and prove the impact with numbers. You’ll work directly with the business owner, with the autonomy to recommend changes and see them carried out. If you enjoy turning a messy funnel into a clean, converting machine, you’ll have plenty to work with here.