Franchise Development Officer

Breadwinners Foods Corporation; Manila; On-site; PHP 420,000 - 620,000; Full time

Job summary

Cocopan is seeking a Franchise Development Officer in Manila to drive franchise growth from inquiry to Founder’s Interview. You will manage inquiries, present opportunities, and guide applicants through the process.

The ideal candidate communicates confidently, builds relationships with entrepreneurs, and ensures follow-through across all stages of the sales journey. Familiarity with CRM tools and franchising is preferred.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Management, or related field preferred.
• At least 2 years of experience in franchise sales, business development, consultative sales, real estate sales, financial products, B2B sales, or similar industries.
• Strong presentation, negotiation, and relationship-building skills.
• Excellent communication skills in English and Filipino.
• Comfortable handling phone calls, chat inquiries, and client conversations.
• Organized, persistent, and detail-oriented in managing multiple prospects.
• Basic understanding of sales reports and performance metrics.
• Experience using CRM platforms; HubSpot experience is an advantage.

Responsibilities

• Franchise Lead Management: Manage and nurture inquiries; maintain an updated sales pipeline; track conversations and next steps; qualify prospects; schedule Discovery Sessions; re-engage pending prospects.
• Franchise Presentation & Business Development: Conduct Discovery Sessions; present investment requirements, business model, operations and support; address inquiries; represent Cocopan at events.
• Applicant Management: Guide applicants through the application process; prepare profiles for Founder’s Interviews; identify missing requirements or issues; maintain relationships until completion.
• Reporting & Monitoring: Prepare franchise pipeline and conversion reports; track performance and follow-ups; ensure CRM data accuracy.

Skills

Consultative Selling

Lead Generation

CRM Platforms

Presentation Skills

Communication Skills

Pipeline Management

Sales Reporting

Follow-up

Relationship Building

Education

Bachelor’s degree in Business Administration or related field

Tools

HubSpot

Respond.io

WhatsApp Business

Job description

Franchise Development Officer

Company: Cocopan
Location: Manila City
Employment Type: Full-time
Reports To: Franchising Manager

Job Overview

Cocopan is looking for a Franchise Development Officer who will be responsible for managing franchise leads and converting inquiries into qualified franchise applicants. This role will own the franchise sales journey — from initial prospect engagement, lead qualification, and franchise presentation, up to application submission and preparation for Founder’s Interview.

The ideal candidate is a confident communicator who enjoys building relationships with entrepreneurs and business owners, has strong follow-through skills, and can effectively present business opportunities.

Key Responsibilities

Franchise Lead Management

• Manage and nurture franchise inquiries from various channels, ensuring timely follow-ups through calls, chat, and email.




• Maintain an updated franchise sales pipeline using CRM tools.




• Monitor lead progress, document conversations, and ensure proper tracking of next steps.




• Qualify prospects based on franchise requirements, timeline, and location availability.




• Schedule qualified prospects for Franchise Discovery Sessions.




• Re-engage potential franchisees who are not yet ready to proceed.

Franchise Presentation & Business Development

• Conduct Franchise Discovery Sessions through online and face-to-face meetings.




• Present the Cocopan franchise opportunity, investment requirements, business model, operations, and support structure.




• Address prospect inquiries and provide accurate information throughout the decision-making process.




• Represent Cocopan during franchise events, forums, and business opportunity presentations.

Applicant Management

• Guide franchise applicants through the application process.




• Prepare applicant profiles and summaries for Founder’s Interviews.




• Identify missing requirements, concerns, or potential issues before endorsement.




• Maintain strong relationships with applicants until completion of the process.

Reporting & Monitoring

• Prepare regular franchise pipeline and conversion reports.




• Track lead performance, conversion rates, and follow-up activities.




• Ensure accuracy and completeness of CRM records and reports.

Qualifications

Required Qualifications

• Bachelor’s degree in Business Administration, Marketing, Management, or related field preferred.




• At least 2 years of experience in franchise sales, business development, consultative sales, real estate sales, financial products, B2B sales, or similar industries.




• Strong presentation, negotiation, and relationship-building skills.




• Excellent communication skills in English and Filipino.




• Comfortable handling phone calls, chat inquiries, and client conversations.




• Organized, persistent, and detail-oriented in managing multiple prospects.




• Basic understanding of sales reports and performance metrics.




• Experience using CRM platforms is required; HubSpot experience is an advantage.

Preferred Qualifications

• Experience in F&B, retail, or franchise business development.




• Experience handling chat platforms such as Respond.io, WhatsApp Business, or similar tools.




• Experience conducting seminars, presentations, or business opportunity discussions.

Skills & Competencies

• Consultative Selling




• Lead Generation and Conversion




• Customer Relationship Management




• Presentation Skills




• Communication Skills




• Pipeline Management




• Sales Reporting




• Follow-up and Relationship Building

Why Join Cocopan?

At Cocopan, we believe in building meaningful partnerships with entrepreneurs who share our passion for growth. We are looking for individuals who embody our values:

Humility | Integrity | Growth | Hospitality | Courage

Join us and help more aspiring entrepreneurs turn their business goals into reality.