Digital Marketing Executive

REDLIME BPO CORP; Naga; On-site; PHP 360,000 - 480,000; Full time

Job summary

REDLIME BPO CORP is seeking a proactive Digital Marketing Executive to manage paid campaigns, social content and website updates. You will work across Meta and Google Ads, coordinate with internal teams, and ensure brand-consistent communications across digital channels.

The role requires hands-on ad management, CMS updates and strong copywriting with keen attention to detail. Office-based in the Philippines, the position emphasizes independent day-to-day management and cross-team collaboration.

Qualifications

• Minimum 2 years of relevant digital marketing experience.
• Hands-on with Meta Ads Manager.
• Working knowledge of Google Ads.
• Basic understanding of SEO and website optimization.
• Experience updating website content through CMS platforms such as WordPress or similar.
• Strong copywriting skills for social media posts, advertisements and website content.
• Strong attention to detail and ability to identify content and website errors.
• Good understanding of social media platforms and current digital marketing practices.

Responsibilities

• Manage and optimize Meta Ads campaigns across Facebook, TikTok and Instagram.
• Assist in managing Google Ads campaigns, including Search, Performance Max, Display and other relevant formats.
• Monitor campaign budgets, leads, conversions, CTR, CPC, CPL and other metrics.
• Regularly review campaign performance and optimize accordingly.
• Coordinate creative requirements including ad copies, visuals, videos and landing pages.
• Manage regular website content updates, including offers, banners, landing pages, blogs, images and promotional content.
• Coordinate with developers for technical website changes and ensure updates are implemented correctly.
• Check websites for broken links, outdated information, incorrect CTAs, formatting issues and content errors.
• Manage day-to-day social media posting across relevant platforms.
• Write engaging social media captions, promotional copies and campaign messaging.

Skills

Meta Ads Manager

Google Ads

SEO basics

CMS platforms

Copywriting

Social media management

Campaign coordination

Reporting

Attention to detail

Communication

Tools

WordPress

CMS platforms

Job description

About the role

We are looking for a proactive and detail-oriented Digital Marketing Executive with hands-on experience across paid advertising, social media, website management and basic SEO. The ideal candidate should be comfortable managing day-to-day digital marketing activities independently, coordinating with internal teams, monitoring campaign performance, updating website content and ensuring that all digital communication remains consistent with the brand.

Key responsibilities

• Manage and optimize Meta Ads campaigns across Facebook, TikTok and Instagram
• Assist in managing Google Ads campaigns, including Search, Performance Max, Display and other relevant campaign formats
• Monitor campaign budgets, leads, conversions, CTR, CPC, CPL and other key performance metrics
• Regularly review campaign performance and take necessary optimization steps
• Coordinate creative requirements including ad copies, visuals, videos and landing pages
• Manage regular website content updates, including offers, banners, landing pages, blogs, images and promotional content
• Coordinate with developers for technical website changes and ensure updates are implemented correctly
• Check websites regularly for broken links, outdated information, incorrect CTAs, formatting issues and content errors
• Manage day-to-day social media posting across relevant platforms
• Write engaging social media captions, promotional copies and campaign messaging

About you

• Minimum 2 years of relevant digital marketing experience
• Hands-on experience with Meta Ads Manager
• Working knowledge of Google Ads
• Basic understanding of SEO and website optimization
• Experience updating website content through CMS platforms such as WordPress or similar platforms
• Strong copywriting skills for social media posts, advertisements and website content
• Strong attention to detail with the ability to identify content, creative and website errors
• Good understanding of social media platforms and current digital marketing practices
• Ability to manage multiple campaigns and tasks simultaneously
• Strong communication, coordination and reporting skills