CRM Marketing Administrator

enablesGROUP; Pasig; Hybrid; PHP 335,000 - 670,000; Full time

Benefits offered by this job

Health insurance

Life insurance

Leave credits

Career advancement

Company laptop

Office Pasig

Profit-sharing

Learning & development

Job summary

enablesGROUP is seeking a detail-oriented CRM Specialist to manage and optimize our customer relationship management strategies. You will oversee CRM systems, execute email marketing campaigns, and enhance customer engagement through loyalty programs.

The ideal candidate has experience with Emarsys, Klaviyo, or Dotdigital, and Shopify. Work across teams to implement segmentation and personalization, monitor performance, and ensure data privacy compliance.

Qualifications

• Proven experience working with CRM systems (Emarsys, Klaviyo, Dotdigital, or equivalent).
• Experience with Shopify and eCommerce platforms.
• Strong background in email campaign creation, customer segmentation, and automation.
• Understanding of loyalty program management and customer engagement strategies.
• Analytical mindset with the ability to interpret data and optimize campaigns.
• Excellent communication and project management skills.
• Knowledge of data privacy regulations (GDPR, CAN-SPAM, etc.).

Responsibilities

• Manage and optimize CRM systems to improve customer engagement and retention.
• Develop, execute, and analyze email marketing campaigns to drive conversions and customer loyalty.
• Implement and manage customer segmentation and personalization strategies.
• Work with cross-functional teams to integrate CRM initiatives with eCommerce platforms, particularly Shopify.
• Monitor CRM performance metrics and generate reports to measure campaign success.
• Manage and enhance loyalty programs to drive customer retention and lifetime value.
• Ensure compliance with data protection regulations and best practices in email marketing.
• Collaborate with design and content teams to create engaging email templates and automated workflows.

Skills

CRM platforms

Email marketing

Customer segmentation

Data analysis

Campaign optimization

Project management

Data privacy knowledge

Communication

Tools

Emarsys

Klaviyo

Dotdigital

Shopify

Job description

Join the enablesGROUP – Where Talent Meets Opportunity!

Why Join enablesGROUP?

Since 2016, enablesGROUP has been on a mission: to deliver high-quality operations and outsourcing services to every client, big or small.

Fast forward to 2026, we’ve grown our global footprint to serve 100+ clients and expanded into 4 key industries. At enablesGroup, you’re not just joining a company – you’re joining a community that values growth, learning, and success. Check us out at www.enablesgroup.com.

At enablesGROUP, you’re not just joining a company – you’re joining a community that values growth, learning, and success.

Our Perks & Benefits include:

• Comprehensive health and life insurance starting Day 1, covering 2 eligible dependents.

• A total of 19 leave credits.

• Endless opportunities for career advancement with annual performance reviews and salary increases.

• Company-provided laptop to set you up for success.

• Convenient office location in Pasig, at the heart of Manila, accessible to all.

• Loyalty rewards: Employees celebrating 5 years could receive a profit-sharing scheme.

• In-house learning & development programs with access to the latest in AI and technology.

Job Title: CRM Specialist
Location: Ortigas, Pasig, PH
Work Schedule: Monday to Friday, 6:00 AM - 3:00 PM (Hybrid | 3x Onsite, 2x WFH)

JOB DETAILS

We are looking for a detail-oriented and data-drivenCRM Specialistto manage and optimize our customer relationship management strategies. You will be responsible for overseeing CRM systems, executing email marketing campaigns, and enhancing customer engagement through loyalty programs. The ideal candidate will have experience working with CRM platforms such as Emarsys, Klaviyo, or Dotdigital, as well as Shopify.

Key Responsibilities:

• Manage and optimize CRM systems to improve customer engagement and retention.

• Develop, execute, and analyze email marketing campaigns to drive conversions and customer loyalty.

• Implement and manage customer segmentation and personalization strategies.

• Work with cross-functional teams to integrate CRM initiatives with eCommerce platforms, particularly Shopify.

• Monitor CRM performance metrics and generate reports to measure campaign success.

• Manage and enhance loyalty programs to drive customer retention and lifetime value.

• Ensure compliance with data protection regulations and best practices in email marketing.

• Collaborate with design and content teams to create engaging email templates and automated workflows.

Qualifications & Skills:

• Proven experience working with CRM systems (Emarsys, Klaviyo, Dotdigital, or equivalent).

• Experience with Shopify and eCommerce platforms.

• Strong background in email campaign creation, customer segmentation, and automation.

• Understanding of loyalty program management and customer engagement strategies.

• Analytical mindset with the ability to interpret data and optimize campaigns.

• Excellent communication and project management skills.

• Knowledge of data privacy regulations (GDPR, CAN-SPAM, etc.).

Nice to Have:

• Experience in A/B testing and conversion rate optimization.

• Basic HTML/CSS skills for email template customization.

• Familiarity with other marketing automation tools and analytics platforms.