CRM Campaign Specialist – Fresh grads welcome | Day shift

HTU; Taguig; Hybrid; PHP 300,000 - 540,000; Full time

Benefits offered by this job

Permanent dayshift

Up to 20% variable bonus

HMO on Day 1

Mental health coverage

Wellness Leave

Birthday Leave

Job summary

Home Credit Philippines is seeking a data-analytic marketing professional to handle campaign preparation and management. You will collaborate with marketing and business stakeholders to translate objectives into targeted CRM-driven campaigns and monitor outcomes.

The role emphasizes analytics, segmentation, and customer journey mapping, with opportunities to improve processes and stay current with marketing technology trends.

Qualifications

• Fresh graduates or those with up to 1 year of data analytics experience are welcome.
• Excellent communication and collaboration abilities are required.
• Strong analytical and problem-solving skills are essential.
• Experience with CM and Real-time campaigns is preferred.
• Knowledge of marketing automation, segmentation, and customer journey mapping is a plus.
• Flexibility to work on weekends if needed.

Responsibilities

• Collaborate with marketing and business stakeholders to understand campaign objectives.
• Design effective and targeted marketing campaigns using CRM and RTDM.
• Execute and monitor campaigns, ensuring alignment with strategies.
• Maintain documentation of campaign specs, workflows and results.
• Collaborate with cross-functional teams including marketing, analytics, and IT.
• Ensure campaign alignment with business goals.
• Stay updated on best practices and emerging marketing tech trends.
• Identify opportunities for process improvement and optimization.

Skills

PowerBI

Real-time campaigns

Campaign design

Analytical thinking

Tools

SAS

Job description

Home Credit Philippines is seeking a data-analytic marketing professional to handle campaign preparation and management. You will collaborate with marketing and business stakeholders to translate objectives into targeted CRM-driven campaigns and monitor outcomes.

The role emphasizes analytics, segmentation, and customer journey mapping, with opportunities to improve processes and stay current with marketing technology trends.