Campaigns & Growth Lead - Card Usage

Metrobank; Makati; On-site; PHP 360,000 - 600,000; Full time

Job summary

Metrobank in Makati is seeking a Program Officer to design, implement, manage and monitor usage campaigns for credit card customers, driving volume and billings through data-driven campaigns and cross-functional collaboration.

You will work with internal teams and external partners to create campaigns, manage budgets and P&L, prepare briefs, and ensure campaigns align with business objectives and client engagement strategies.

Qualifications

• 1 year of experience in Marketing, Project Management, Business/Customer Analytics at an officer/managerial level.
• Bachelor’s degree from a college or university, preferably with a business background.
• Customer-obsessed mindset, strong interpersonal, collaborative and people‑first skills.
• Proficient with MS Office (Word, Excel, PowerPoint).

Responsibilities

• Data‑driven insights, business analytics and strategy development.
• Campaign creation designed to generate incremental volume and improve customer engagement and retention.
• Budget management and optimization; managing budget utilization and P&L of campaigns and strategies.
• Prepare and execute campaign briefs for internal and external agencies/departments, including implementation of communication across channels (BTL, ATL, digital, direct).
• Manage key partners for campaign onboarding and negotiation.
• Launch campaign catalog to inform customers.
• Collaborate with internal stakeholders on inter‑company business needs and dependencies to deliver agreed business objectives.

Skills

Data analytics

Campaign management

Budgeting

Stakeholder collaboration

MS Office

Education

Bachelor's degree (business background)

Tools

MS Office

Job description

Metrobank in Makati is seeking a Program Officer to design, implement, manage and monitor usage campaigns for credit card customers, driving volume and billings through data-driven campaigns and cross-functional collaboration.

You will work with internal teams and external partners to create campaigns, manage budgets and P&L, prepare briefs, and ensure campaigns align with business objectives and client engagement strategies.