Brand Manager - D2C (Makati, Hybrid)

Michael Page Philippines; Manila; Hybrid; PHP 900,000 - 1,500,000; Full time

Benefits offered by this job

Hybrid work setup

Healthcare

Leave benefits

Career progression opportunities

Job summary

Michael Page International Recruitment (Philippines) Inc is partnering with a rapidly growing consumer products company to recruit a Brand Manager who can drive growth across e-commerce and digital channels. You will own forecasting, budgeting, and P&L, and lead product development from research to launch.

The role requires 4+ years in brand/e-commerce, strong analytical and stakeholder skills, and experience with health/beauty/food sectors. Hybrid work in Makati is offered.

Qualifications

• Bachelor's degree in Marketing, Business, Commerce, or a related discipline.
• 4+ years of experience in brand management, e-commerce, category management, or commercial roles.
• Experience in consumer goods sectors such as health, beauty, or food and beverage.

Responsibilities

• Drive brand performance against revenue and profitability targets.
• Own forecasting, budgeting, and commercial planning initiatives (GMV, ROAS, P&L).
• Develop and execute growth strategies across e-commerce and digital channels.
• Lead product development projects from market research through launch.
• Analyze consumer insights and market trends to identify growth opportunities.
• Partner with cross-functional teams to deliver commercial and brand objectives.

Skills

Brand management

E-commerce

Category management

Commercial roles

Digital marketing

Pricing strategy

Performance marketing

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Commerce

Tools

Microsoft Excel

Business reporting tools

Job description

• Drive product launches and ecommerce growth with real impact
• Lead product innovation and scaling across digital channels

About Our Client

Our client is a rapidly growing consumer products company focused on developing and scaling proprietary brands within high-potential consumer categories. Backed by experienced investors, the business combines product innovation, e-commerce expertise, and data-driven decision-making to accelerate growth.

Job Description

• Drive brand performance against revenue, profitability, and marketing efficiency targets
• Own forecasting, budgeting, and commercial planning initiatives (GMV, ROAS, P&L, etc)
• Develop and execute growth strategies across e-commerce and digital channels
• Lead product development projects from market research through launch
• Analyze consumer insights and market trends to identify growth opportunities
• Partner with cross-functional teams to deliver commercial and brand objectives

The Successful Applicant

• Bachelor's degree in Marketing, Business, Commerce, or a related discipline
• 4+ years of experience in brand management, e-commerce, category management, or commercial roles
• Experience within consumer goods, health and wellness, beauty, food and beverage, or related sectors
• Strong understanding of e-commerce, digital marketing, and online marketplaces
• Exposure to product development, pricing strategy, or performance marketing is advantageous
• Strong analytical, commercial, communication, and stakeholder management skills
• Advanced proficiency in Microsoft Excel and business reporting tools

What's on Offer

• High ownership role with direct influence on brand and business performance
• Opportunity to work closely with senior leadership in a scaling organization
• Strong learning and career progression opportunities within a fast-paced environment
• Competitive compensation package with healthcare and leave benefits
• Hybrid work setup: 2 days onsite in Makati
• Standard Monday-Friday business hours with outcome-driven flexibility