B2B Marketing & CRM Specialist

vamasters, Inc.; Iloilo City; On-site; PHP 180,000 - 300,000; Full time

Job summary

vamasters, Inc. seeks a meticulous Marketing & CRM Assistant to own our B2B contact database and support email marketing and website operations. The role combines data enrichment with hands-on marketing execution: cleaning the CRM, auditing email flows, and ensuring site accuracy and SEO.

Ideal candidates are detail-oriented,resourceful, and able to work independently. Strong English communication and proficiency with Excel, WordPress, and email platforms are essential.

Qualifications

• Experience with data research and CRM/enrichment.
• Strong Excel or Google Sheets skills with large lists.
• Hands-on experience with an email marketing platform (Omnisend/Klaviyo/M Mailchimp).
• Working knowledge of WordPress and basic on-page SEO.
• Attention to detail and high accuracy.
• Able to work solo with minimal supervision.
• Strong written and verbal English.

Responsibilities

• Research and enrich B2B partner database by visiting company websites and filling in missing fields (website, email, phone, location, product range).
• Maintain and organize the CRM spreadsheet to keep records clean and current.
• Use AI tools for research while verifying results.
• Audit email automation sequences end-to-end and ensure links and content work.
• Test email templates for mobile/desktop display and fix formatting issues.
• Support improvements to email flows, segmentation, and subscriber journeys.
• Implement on-page SEO improvements on the website (metadata, images, content).
• Upload and format new product content with correctly sized images.
• Add and manage customer reviews on product pages for credibility and SEO.
• Create clean PDF presentations for new product launches.

Skills

Data research

CRM enrichment

Excel/Sheets

Email marketing

WordPress

AI tools

Attention to detail

Independent work

English communication

Tools

Omnisend

Klaviyo

Mailchimp

WordPress

Job description

vamasters, Inc. seeks a meticulous Marketing & CRM Assistant to own our B2B contact database and support email marketing and website operations. The role combines data enrichment with hands-on marketing execution: cleaning the CRM, auditing email flows, and ensuring site accuracy and SEO.

Ideal candidates are detail-oriented,resourceful, and able to work independently. Strong English communication and proficiency with Excel, WordPress, and email platforms are essential.