B2B Marketing & CRM Specialist

VA Masters; Masbate City; On-site; PHP 250,000 - 400,000; Full time

Job summary

VA Masters in Masbate City is seeking a meticulous Marketing & CRM Assistant to own our B2B contact database and support email marketing and website operations.

You will clean and enrich our retailer CRM, audit and refine email automation, optimize on-page SEO, and help format new product content and PDF presentations. This role demands accuracy, independence, and strong English communication.

Qualifications

• Proven experience with data research and database or CRM enrichment work
• Strong Excel or Google Sheets skills, including working with large lists
• Hands-on experience with an email marketing platform such as Omnisend, Klaviyo, Mailchimp, or similar
• Working knowledge of WordPress, including product/content updates and basic on-page SEO
• Comfortable using AI tools to assist research while independently verifying results
• Excellent attention to detail and a high standard for accuracy
• Reliable, detail-oriented, and able to work independently with minimal supervision
• Strong written and verbal communication skills in English

Responsibilities

• Research and enrich our B2B partner database by visiting company websites and completing missing fields such as website URL, email address, phone number, physical location, and product range
• Maintain and organize the CRM spreadsheet so records stay clean, consistent, and up to date
• Use AI tools intelligently to speed up research while verifying accuracy of every entry
• Audit our existing email automation sequences end to end, checking that all links work and content is correct
• Test email templates for proper display on both mobile and desktop, and fix formatting issues
• Support ongoing improvements to email flows, segmentation, and subscriber journeys
• Implement on-page SEO improvements on our website, including metadata, image optimization, and content details
• Upload and format new product content, ensuring images are correctly sized and consistently presented
• Add and manage customer reviews on product pages to strengthen credibility and search visibility
• Build clean, professional PDF presentations for new product launches

Skills

Data research

CRM enrichment

Excel/Google Sheets

Email marketing platforms

WordPress on-page SEO

AI-assisted research

Attention to detail

Independent work

English communication

Tools

Omnisend

Klaviyo

Mailchimp

WordPress

Canva

WooCommerce

Job description

VA Masters in Masbate City is seeking a meticulous Marketing & CRM Assistant to own our B2B contact database and support email marketing and website operations.

You will clean and enrich our retailer CRM, audit and refine email automation, optimize on-page SEO, and help format new product content and PDF presentations. This role demands accuracy, independence, and strong English communication.