Remote E-commerce Social Media Specialist

Placements24; Queenstown; Hybrid; NZD 39,000 - 58,000; Full time

Benefits offered by this job

Fully remote work arrangement

Career development opportunities

Generous paid time off

Job summary

Placements24 in South Africa is hiring a remote-first E-commerce Social Media Specialist to elevate a brand’s presence across platforms. You will develop engaging content, execute social media strategies, foster online communities, and drive traffic and sales for our client's online store.

Based in South Africa, the role offers flexibility to work remotely, collaborate with the marketing team to ensure brand consistency, and stay ahead of trends with analytics to measure campaign success.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Minimum of 3 years of experience in social media marketing with e-commerce focus.
• Proven experience in content creation, community management, and running paid social campaigns.
• In-depth knowledge of major social media platforms and their audiences and best practices.
• Proficiency with social media management tools (Buffer, Hootsuite) and analytics.
• Excellent writing, editing, and communication skills.

Responsibilities

• Develop and implement social media strategies that align with e-commerce goals and brand voice.
• Create, curate, and schedule content (text, images, videos) for Instagram, Facebook, TikTok, Pinterest, and others.
• Monitor social channels, respond to comments and messages, and engage with followers to build community.
• Plan and manage paid social advertising campaigns, optimizing for reach, engagement, and conversions.
• Analyze social media performance metrics, track KPIs, and provide regular reports with insights.
• Identify and collaborate with influencers and brand advocates.
• Stay updated on social media trends, platform updates, and e-commerce best practices.
• Conduct social listening to understand audience sentiment and identify opportunities.
• Ensure brand consistency in messaging and visual identity across channels.

Skills

Content creation

Community management

Paid social campaigns

Social analytics

Education

Bachelor's degree in Marketing or related field

Tools

Buffer

Hootsuite

Job description

About the Role

Our client is seeking a creative and strategic Remote E-commerce Social Media Specialist to manage and elevate their brand's presence across all social media platforms. This is a remote-first position, perfect for an individual passionate about e-commerce, social trends, and community building. You will be responsible for developing engaging content, executing social media strategies, fostering online communities, and driving traffic and sales for our client's online store. The ideal candidate possesses a strong understanding of social media best practices, a flair for creative content creation, and the analytical skills to measure and report on campaign success. Based in Queenstown, Eastern Cape , this role offers the flexibility to work from anywhere within South Africa, contributing to a dynamic and growing e-commerce business. You will work closely with the marketing team to ensure brand consistency and campaign alignment. Your role will be crucial in shaping our client's online voice and engaging directly with their customer base. This role demands a proactive, self-motivated individual with excellent communication skills.

Key Responsibilities

• Develop and implement social media strategies that align with e-commerce goals and brand voice.
• Create, curate, and schedule compelling content (text, images, videos) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
• Monitor social media channels, respond to comments and messages promptly, and engage with followers to build community.
• Plan and manage paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Analyze social media performance metrics, track KPIs, and provide regular reports with actionable insights.
• Identify and collaborate with relevant influencers and brand advocates.
• Stay updated on the latest social media trends, platform updates, and e-commerce best practices.
• Conduct social listening to understand audience sentiment and identify opportunities.
• Ensure brand consistency in messaging and visual identity across all social media channels.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in social media marketing, with a focus on e-commerce.
• Proven experience in content creation, community management, and running paid social campaigns.
• In-depth knowledge of major social media platforms and their respective audiences and best practices.
• Proficiency with social media management tools (e.g., Buffer, Hootsuite) and analytics.
• Excellent writing, editing, and communication skills.
• Strong understanding of digital marketing principles and how social media integrates with other channels.
• Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• Creative mindset with an eye for design and visual storytelling.

Benefits

• Our client offers a competitive salary, comprehensive benefits package, and the distinct advantage of a fully remote work arrangement.
• This role allows you to work from anywhere in South Africa, offering unparalleled flexibility.
• You will have access to continuous professional development and opportunities for career advancement within a growing e-commerce company.
• Join a supportive, innovative team that values collaboration and results.
• We offer generous paid time off and encourage a healthy work-life balance.