E-commerce Social Media Specialist

Placements24; Queenstown; Remote; NZD 50,000 - 80,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Remote work setup

Competitive salary

Job summary

Placements24 is seeking an E-commerce Social Media Specialist for a role focused on developing and executing dynamic social media strategies to boost brand awareness, engagement, and online sales. The position emphasizes content creation, community interaction, and data-driven optimization.

The ideal candidate thrives in a fast-paced e-commerce setting, delivering creative copy and media across Facebook, Instagram, TikTok, and more.

Qualifications

• Proven experience managing social media for e-commerce
• Strong understanding of platforms and algorithms
• Excellent copywriting and content creation skills
• Familiarity with social analytics and reporting
• Able to work independently and in a team environment

Responsibilities

• Develop and implement engaging social media strategies aligned with e-commerce goals.
• Create, curate, and schedule high-quality, on-brand content across platforms.
• Write compelling copy for posts, ads, and stories.
• Monitor channels for trends and engage with audiences.
• Analyze performance data and generate optimization reports.
• Collaborate with marketing, sales and design teams on campaigns.
• Assist in managing paid social campaigns.
• Stay updated on platform changes and best practices.
• Identify opportunities for growth and innovation on social media.

Skills

Social media management

Content creation

Copywriting

Video editing

Analytics

Education

Bachelor's degree in Marketing or related field

Tools

Buffer

Hootsuite

Job description

About the Role

Our client, a thriving e-commerce business, is seeking a talented and innovative E-commerce Social Media Specialist to join their team. This role is focused on developing and executing engaging social media strategies that drive brand awareness, customer engagement, and ultimately, sales for our client's online store. The ideal candidate will have a strong understanding of various social media platforms, content creation best practices, and the nuances of marketing within the e-commerce space. You will be responsible for managing daily social media activities, creating compelling content, engaging with our audience, and analyzing campaign performance. This position offers a fantastic opportunity to make a tangible impact on our client's digital growth and to further develop your career in a dynamic and forward-thinking company. We are looking for someone passionate about social media and its potential to drive e-commerce success.

Key Responsibilities

• Develop and implement engaging social media strategies aligned with e-commerce goals.
• Create, curate, and schedule high-quality, on-brand content across various social media platforms (Facebook, Instagram, TikTok, Pinterest, etc.).
• Write compelling and creative copy for social media posts, ads, and stories.
• Monitor social media channels for trends, conversations, and user engagement, responding promptly and appropriately.
• Engage with the online community, foster relationships, and build brand loyalty.
• Analyze social media performance data and generate reports on key metrics, providing insights for optimization.
• Collaborate with marketing, sales, and design teams to ensure cohesive campaigns and messaging.
• Assist in managing and optimizing paid social media advertising campaigns.
• Stay updated on the latest social media trends, platform updates, and best practices in e-commerce marketing.
• Identify opportunities for growth and innovation on social media platforms.

Requirements

• Proven experience in social media management, preferably within the e-commerce industry.
• Excellent understanding of major social media platforms, their algorithms, and audience behaviors.
• Strong content creation skills, including copywriting, basic graphic design, and video editing (a plus).
• Proficiency in social media management tools (e.g., Buffer, Hootsuite) and analytics platforms.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a collaborative team.
• Strong organizational and time management skills.
• A proactive and results-oriented approach.
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.

Benefits

Our client offers a competitive salary, comprehensive benefits including medical aid and a retirement fund, and the flexibility of a remote work setup. You'll be part of a forward-thinking company that values innovation and growth in the e-commerce space. This role, while based in **Queenstown, Eastern Cape**, offers the convenience of remote work, allowing you to contribute from anywhere. Join us to drive impactful social media strategies and help shape our client's online success.