Queenstown SEM Campaign Manager — Growth & ROI

Placements24; Queenstown; On-site; NZD 46,000 - 65,000; Full time

Benefits offered by this job

Competitive salary

Full-time position

Medical aid and retirement benefits

Generous annual leave allowance

Professional development and training

Supportive and results-focused work环境

Job summary

Placements24 is seeking a skilled SEM Specialist to drive online visibility and lead generation through paid search campaigns. You will manage Google Ads and Bing Ads efforts, optimize bids, and collaborate with content and SEO teams to improve landing page performance.

The ideal candidate has 3–5 years of SEM experience, strong analytics, and proficiency with Google Analytics and Google Tag Manager. This full-time role is based in Queenstown, Eastern Cape, with opportunities for professional

Qualifications

• 3–5 years of experience in SEM or paid search advertising.
• Proven track record of ROI-driven campaigns.
• In-depth knowledge of Google Ads and Bing Ads.
• Strong keyword research, bid management and optimization skills.
• Proficiency with Google Analytics and Google Tag Manager.
• Excellent analytical and communication skills.

Responsibilities

• Develop and execute paid search strategies across Google Ads and Bing Ads.
• Conduct keyword research, audience targeting, and ad copy creation.
• Manage daily campaign budgets, bids, and targeting to achieve KPIs.
• Monitor performance and report on CTR, CPA, and conversions.
• Implement A/B tests for ads and landing pages.
• Identify opportunities for keyword expansion and optimization.
• Collaborate with content and SEO teams to improve landing page relevance.
• Stay current with SEM trends and platform updates.
• Ensure accurate tracking and attribution of SEM campaigns.
• Manage relationships with platform representatives.

Skills

Google Ads

Bing Ads

Keyword research

Bid management

Analytics

Education

Bachelor's degree in Marketing, Business, Analytics, or a related field

Tools

Google Analytics

Google Tag Manager

Job description

Placements24 is seeking a skilled SEM Specialist to drive online visibility and lead generation through paid search campaigns. You will manage Google Ads and Bing Ads efforts, optimize bids, and collaborate with content and SEO teams to improve landing page performance.

The ideal candidate has 3–5 years of SEM experience, strong analytics, and proficiency with Google Analytics and Google Tag Manager. This full-time role is based in Queenstown, Eastern Cape, with opportunities for professional