Digital Campaign Manager - Multi-Channel Strategy

Placements24; Queenstown; Hybrid; NZD 85,000 - 120,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive benefits package

Fully remote work environment

Queenstown flexibility

Professional development opportunities

Supportive team culture

Work-life balance

Job summary

Placements24 in Queenstown, NZ, is seeking an experienced Digital Campaign Manager to join their fully remote team. You will plan, execute, and optimize integrated campaigns across paid search, social, display, and email to drive customer acquisition and revenue growth.

The role requires 4+ years in digital campaign management, proven success with multi‑channel strategies, and strong analytics. Proficiency in Google Ads and paid social (Facebook/Instagram/LinkedIn) is essential; a Bachelor’s

Qualifications

• 4+ years of experience in digital campaign management.
• Proven success in planning and executing multi-channel digital marketing campaigns.
• Expertise in Google Ads and paid social advertising (Facebook, Instagram, LinkedIn).
• Strong understanding of display advertising, programmatic and retargeting.
• Proficiency in web analytics and campaign performance analysis.
• Experience with marketing automation platforms is a plus.
• Excellent analytical, problem-solving and project management skills.
• Strong communication and collaboration abilities.

Responsibilities

• Develop and execute comprehensive digital marketing campaign strategies to meet business objectives.
• Manage campaign budgets and allocate resources across channels.
• Oversee PPC, paid social, display, and other digital advertising efforts.
• Collaborate with creative and content teams to develop campaign assets.
• Monitor, analyze, and report on campaign performance with insights.
• Conduct A/B testing on ads, landing pages, and targeting.
• Ensure seamless integration of digital channels for a cohesive customer experience.
• Stay up-to-date with trends and best practices in digital marketing.

Skills

Campaign management

Google Ads

Paid social

Display advertising

Analytics

Multichannel marketing

Project management

Communication

Marketing automation

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Job description

About the Role

Our client, a fast-growing retail brand, is seeking an experienced Digital Campaign Manager to join their remote team, ideally located in or near Queenstown, Eastern Cape. This role is crucial for planning, executing, and optimizing integrated digital marketing campaigns across multiple channels, including paid search, social media, display advertising, and email marketing. You will be responsible for driving customer acquisition, engagement, and revenue growth through data-driven campaign management. The ideal candidate possesses a strong understanding of the digital marketing ecosystem, excellent analytical skills, and a proven ability to manage complex campaigns from conception to completion. This is an opportunity to shape impactful campaigns for a recognized brand.

Key Responsibilities

• Develop and execute comprehensive digital marketing campaign strategies to meet business objectives.
• Manage campaign budgets and allocate resources effectively across various digital channels.
• Oversee paid search (PPC), paid social, display, and other digital advertising efforts.
• Collaborate with creative and content teams to develop compelling campaign assets.
• Monitor, analyze, and report on campaign performance, identifying key insights and optimization opportunities.
• Conduct A/B testing on ad creatives, landing pages, and targeting to maximize campaign ROI.
• Ensure seamless integration of various digital channels for a cohesive customer experience.
• Stay up-to-date with the latest trends and best practices in digital marketing and advertising technology.
• Manage relationships with third-party vendors and platforms as needed.

Requirements

• 4+ years of experience in digital campaign management or a related digital marketing role.
• Proven success in planning and executing multi-channel digital marketing campaigns.
• Expertise in paid search (Google Ads) and paid social media advertising (Facebook, Instagram, LinkedIn).
• Strong understanding of display advertising, programmatic buying, and retargeting strategies.
• Proficiency in web analytics tools (e.g., Google Analytics) and campaign performance analysis.
• Experience with marketing automation platforms is a plus.
• Excellent analytical, problem-solving, and project management skills.
• Strong communication and collaboration abilities.
• Bachelor's degree in Marketing, Business, or a related field.

Benefits

• competitive salary
• comprehensive benefits package
• fully remote work environment
• flexibility and the opportunity to work on exciting projects from Queenstown, Eastern Cape
• professional development opportunities
• supportive team culture
• the chance to make a significant impact on marketing initiatives
• work-life balance is highly valued