Strategic Key Account Lead - Off-Trade NL

Bacardi-Martini; Rotterdam; Hybrid; EUR 85,000 - 110,000; Full time

Benefits offered by this job

Competitive pay

Flexible work arrangements

Travel discounts

Retirement plan

Job summary

Bacardi is seeking a results-driven Commercial Lead for the Netherlands to grow revenue, value share and market share with key customers. You will shape Joint Business Plans, negotiate terms, and align Marketing, Finance and Supply Chain to drive growth in a fast-paced, multi-branded environment.

You will develop strategic relationships, forecast demand, and deliver against targets while maintaining a consumer-first mindset and a strong Dutch commercial focus.

Qualifications

• Bachelor's degree required; Master's degree preferred.
• Minimum 3–5 years experience managing Key Accounts at national level in FMCG.
• Proven track record delivering commercial results and building relationships.

Responsibilities

• Deliver on revenue targets (NSV, Gross Margin, ROI, Value Share).
• Negotiate trade terms, promotions and marketing investments.
• Provide accurate demand forecasting to Supply Chain and Finance.
• Develop and execute Joint Business Plans with key customers.
• Lead account plans focusing on promotion, pricing and distribution.
• Collaborate with Marketing, Finance, and Supply Chain to drive growth.

Skills

Key Account Management

Negotiation

Strategic planning

Forecasting sales

Analytical skills

Dutch & English proficiency

Education

Bachelor's degree

Master's degree preferred

Job description

Bacardi is seeking a results-driven Commercial Lead for the Netherlands to grow revenue, value share and market share with key customers. You will shape Joint Business Plans, negotiate terms, and align Marketing, Finance and Supply Chain to drive growth in a fast-paced, multi-branded environment.

You will develop strategic relationships, forecast demand, and deliver against targets while maintaining a consumer-first mindset and a strong Dutch commercial focus.