Regional On-Trade Brand Activations Lead

2601 Bacardi Nederland N.V.; Rotterdam; On-site; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Health & Wellbeing

Retirement/Pension Plan

Employee Assistance Programs

Best-in-class leave policies

Job summary

Bacardi Nederland N.V. seeks a commercially driven sales professional to partner with prestige on-trade accounts in Midden-Nederland. You will build brilliant relationships with bar owners, managers and marketing teams to drive brand activations and improve distribution.

You will own the end-to-end execution of campaigns, manage budgets and ROI, and collaborate across Marketing, Finance and Digital to deliver measurable growth.

Qualifications

• 3 years experience in sales and on-trade sector or FMCG industry required.
• Selling is key. Demonstrable track record of performance and delivery (results and/or achievements).
• Passion for hunting new business.
• Strong (social) networking/interpersonal and relationship building skills.
• Strong analytical, planning, and time managements skills.
• Well-developed communication/presentation skills including active listeningCreative thinking and digital savvy.

Responsibilities

• Partner with key customers by building outstanding relationships in the influencer on-trade outlets, understanding their needs, their local consumers and developing and executing solutions.
• Deliver on quarterly targets: brand integrations and activations, visibility in the outlets and business optimization P&L responsibility via budget management of contracts (marketing investments and ROI analysis).
• Work in partnership with customers, acting as business partner with many different stakeholders (bar owners, bar managers, marketing, digital, finance etc.)
• Collaborate internally cross functionally with Marketing, CPA and brand ambassadors to bring our amazing brands to life, through hosting prestige events and executing ‘best in class’ brand activations.
• Contribute to the Winning in Amsterdam project-team

Skills

Sales experience

On-trade sales

FMCG industry

Activation experience

Relationship building

Analytical skills

Communication skills

Job description

Bacardi Nederland N.V. seeks a commercially driven sales professional to partner with prestige on-trade accounts in Midden-Nederland. You will build brilliant relationships with bar owners, managers and marketing teams to drive brand activations and improve distribution.

You will own the end-to-end execution of campaigns, manage budgets and ROI, and collaborate across Marketing, Finance and Digital to deliver measurable growth.