Head of Outbound GTM Engineering (AI‑Driven)

Promptwatch; Amsterdam; On-site; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary based on experience

Meaningful equity package

Office in Amsterdam

Team off‑sites and events

Direct collaboration with founders

Job summary

Promptwatch, based in Amsterdam, is seeking its first Head of Outbound / GTM Engineer to build a world-class outbound engine from the ground up. You will work directly with the CEO, Sales, Marketing, and Product to design, build, and continuously optimize go-to-market systems.

This highly strategic and hands‑on role combines growth, sales, data, automation, and AI to generate predictable pipeline and scale outbound as Promptwatch expands across Europe and the United States.

Qualifications

• 5+ years of experience in Outbound, Growth, Revenue Operations, Sales Engineering, GTM Engineering, or a similar commercial role.
• Proven experience building outbound programs in a B2B SaaS startup or scale‑up.
• Strong understanding of modern outbound methodologies and account‑based prospecting.
• Experience with CRM platforms, sales engagement tools, enrichment providers, and workflow automation.
• Passion for AI and using technology to automate repetitive commercial processes.
• Highly analytical with strong problem‑solving skills.
• Comfortable writing copy, designing systems, analyzing data, and experimenting quickly.
• Entrepreneurial mindset with exceptional ownership.
• Excellent collaboration skills across Sales, Marketing, Product, and Customer Success

Responsibilities

• Build and own Promptwatch's outbound strategy across the US and Europe.
• Design scalable outbound systems that consistently generate qualified pipeline.
• Define ICPs, account segmentation, buying signals, and prioritization frameworks.
• Build AI-powered prospecting, enrichment, personalization, and outreach workflows.
• Experiment with new outbound channels, messaging strategies, and campaign structures.
• Work closely with Sales to improve conversion throughout the commercial funnel.
• Partner with Marketing to align outbound with product launches, content, and demand generation initiatives.
• Build reporting dashboards and analyze pipeline performance to continuously improve results.
• Evaluate and implement modern GTM technologies, AI agents, and workflow automation tools.
• Develop scalable outbound playbooks that can support future team growth

Skills

Outbound strategy

GTM engineering

SAAS growth

Sales automation

CRM tools

Data analytics

Cross-functional collaboration

Copywriting

Tools

Clay

Apollo

HubSpot

Instantly

Smartlead

n8n

Zapier

Job description

Promptwatch, based in Amsterdam, is seeking its first Head of Outbound / GTM Engineer to build a world-class outbound engine from the ground up. You will work directly with the CEO, Sales, Marketing, and Product to design, build, and continuously optimize go-to-market systems.

This highly strategic and hands‑on role combines growth, sales, data, automation, and AI to generate predictable pipeline and scale outbound as Promptwatch expands across Europe and the United States.