Growth Architect: GTM Leader for US & Canada Events

DPW; Amsterdam; On-site; EUR 65,000 - 100,000; Full time

Job summary

DPW is seeking a Growth Marketing lead for the US and Canada market. Based in Amsterdam, you will own the growth engine behind DPW New York, driving audience growth, ticket revenue, and sponsorships with data, automation, and performance marketing.

You will oversee paid campaigns, lifecycle journeys, and a testing roadmap, collaborating across time zones and travel to the US as needed. Bring 4+ years in high-growth environments and a results-driven mindset.

Qualifications

• Four or more years in growth, demand generation or performance marketing.
• Experience in B2B SaaS, technology, events, media or other high-growth settings.
• Hands-on with paid acquisition and owning CAC/ROAS.
• Strong with HubSpot: segmentation, automation, lifecycle, attribution and reporting.

Responsibilities

• Own US/Canada growth strategy and translate targets into audience growth, ticket sales and sponsorship pipeline.
• Manage paid acquisition across LinkedIn, Google, Meta, and retargeting with budget responsibility for CAC/ROAS.
• Measure full funnel performance and maintain dashboards from first touch to Closed Won.
• Build marketing automation and lifecycle journeys in HubSpot and n8n, creating repeatable growth processes.
• Develop a structured experimentation roadmap across campaigns, landing pages and journeys.

Skills

Growth marketing

Demand generation

Performance marketing

Data-driven

Tools

HubSpot

n8n

Job description

DPW is seeking a Growth Marketing lead for the US and Canada market. Based in Amsterdam, you will own the growth engine behind DPW New York, driving audience growth, ticket revenue, and sponsorships with data, automation, and performance marketing.

You will oversee paid campaigns, lifecycle journeys, and a testing roadmap, collaborating across time zones and travel to the US as needed. Bring 4+ years in high-growth environments and a results-driven mindset.