Global Newsletter CRM Lead (9 Languages)

Mr-Marvis-; Amsterdam; Hybrid; EUR 60,000 - 80,000; Full time

Benefits offered by this job

25 vacation days

Pension scheme

Mobility allowance

Job summary

MR MARVIS is seeking a CRM Specialist - Newsletter Operations in Amsterdam to own the voice hitting millions of inboxes across Europe. You will independently run MR MARVIS’ global newsletter engine across nine languages and multiple weekly dispatches, balancing flawless execution with creative testing to optimize emails and retention.

You’ll work with the Head of Customer Strategy, oversee localization workflows, and drive end-to-end campaigns from planning to QA and dispatch, embracing a hybrid

Qualifications

• 2–4 years hands-on experience in CRM operations, email marketing, or global newsletter management.
• Proven track record running end-to-end campaigns across multi-language setups and localization workflows.
• Hands-on experience with modern ESPs (Klaviyo experience strongly preferred).
• Comfortable working with campaign analytics, running A/B tests, and building dedicated landing pages.
• Detail-oriented approach with strong problem-solving skills in a fast-moving, scale-up environment.

Responsibilities

• Independently build newsletters and manage the end-to-end newsletter lifecycle across 9 languages, from planning and localization through to quality assurance and dispatch.
• Coordinate campaign assets, promotional calendars, and market activations, ensuring smooth alignment for brand campaigns and new product drops.
• Drive email support for local retail moments, physical store openings, and special events across European flagship markets.
• Design, implement, and evaluate A/B tests on email campaigns to continuously improve open rates, click-through rates, and conversion.
• Build and refine high-converting landing pages to support promotional initiatives using modern landing page tools.
• Analyze campaign performance, translate data into actionable insights, and share strategic recommendations with the wider team.
• Proactively audit and sunset underperforming email segments or campaigns to maintain list health and engagement.
• Implement and leverage send time optimization features to maximize open rates and reach customers when they are most likely to engage.

Skills

CRM operations

Email marketing

Global newsletter management

Klaviyo

A/B testing

Landing pages

Campaign analytics

Tools

Sanity

Job description

MR MARVIS is seeking a CRM Specialist - Newsletter Operations in Amsterdam to own the voice hitting millions of inboxes across Europe. You will independently run MR MARVIS’ global newsletter engine across nine languages and multiple weekly dispatches, balancing flawless execution with creative testing to optimize emails and retention.

You’ll work with the Head of Customer Strategy, oversee localization workflows, and drive end-to-end campaigns from planning to QA and dispatch, embracing a hybrid