CRM Specialist

Mr-Marvis-; Amsterdam; Hybrid; EUR 60,000 - 80,000; Full time

Benefits offered by this job

25 vacation days

Pension scheme

Mobility allowance

Job summary

MR MARVIS is seeking a CRM Specialist - Newsletter Operations in Amsterdam to own the voice hitting millions of inboxes across Europe. You will independently run MR MARVIS’ global newsletter engine across nine languages and multiple weekly dispatches, balancing flawless execution with creative testing to optimize emails and retention.

You’ll work with the Head of Customer Strategy, oversee localization workflows, and drive end-to-end campaigns from planning to QA and dispatch, embracing a hybrid

Qualifications

• 2–4 years hands-on experience in CRM operations, email marketing, or global newsletter management.
• Proven track record running end-to-end campaigns across multi-language setups and localization workflows.
• Hands-on experience with modern ESPs (Klaviyo experience strongly preferred).
• Comfortable working with campaign analytics, running A/B tests, and building dedicated landing pages.
• Detail-oriented approach with strong problem-solving skills in a fast-moving, scale-up environment.

Responsibilities

• Independently build newsletters and manage the end-to-end newsletter lifecycle across 9 languages, from planning and localization through to quality assurance and dispatch.
• Coordinate campaign assets, promotional calendars, and market activations, ensuring smooth alignment for brand campaigns and new product drops.
• Drive email support for local retail moments, physical store openings, and special events across European flagship markets.
• Design, implement, and evaluate A/B tests on email campaigns to continuously improve open rates, click-through rates, and conversion.
• Build and refine high-converting landing pages to support promotional initiatives using modern landing page tools.
• Analyze campaign performance, translate data into actionable insights, and share strategic recommendations with the wider team.
• Proactively audit and sunset underperforming email segments or campaigns to maintain list health and engagement.
• Implement and leverage send time optimization features to maximize open rates and reach customers when they are most likely to engage.

Skills

CRM operations

Email marketing

Global newsletter management

Klaviyo

A/B testing

Landing pages

Campaign analytics

Tools

Sanity

Job description

Own the voice that hits millions of inboxes across Europe as our CRM Specialist - Newsletter Operations in Amsterdam. You’ll lead localized campaigns, test what resonates, and continuously elevate our global email execution.

As our CRM Specialist, you’ll independently run MR MARVIS’ global newsletter engine across nine languages and multiple weekly dispatches. Working alongside the Head of Customer Strategy, you will balance flawless execution with creative testing, continuously optimizing our emails to build long-term retention and customer engagement.

About MR MARVIS

MR MARVIS is an Amsterdam-based menswear brand, dedicated to creating the perfect shorts, trousers and tops. As a Certified B Corporation, we’re proud to be part of a community of companies working together for change, and taking part in collective action to advocate for a shared goal of a global economy that benefits people and the planet.

What started in 2016 with three founders has now grown into a team of 300+ people representing 40+ nationalities. Having established a strong online presence across Europe, we’re now growing our international retail network. Today, you’ll find us in cities such as Amsterdam, Berlin, Paris and London.

We make slow fashion, with timeless design and craftsmanship at the centre. We are dedicated to doing better every day, creating value for our team, our suppliers, our customers, and everyone who interacts with our business.

What you'll do

Newsletter Ownership & Execution

• Independently build newsletters and manage the end-to-end newsletter lifecycle across 9 languages, from planning and localization through to quality assurance and dispatch.

• Coordinate campaign assets, promotional calendars, and market activations, ensuring smooth alignment for brand campaigns and new product drops.

• Drive email support for local retail moments, physical store openings, and special events across European flagship markets.

Optimization & Conversion

• Design, implement, and evaluate A/B tests on email campaigns to continuously improve open rates, click-through rates, and conversion.

• Build and refine high-converting landing pages to support promotional initiatives using modern landing page tools.

• Analyze campaign performance, translate data into actionable insights, and share strategic recommendations with the wider team.

• Proactively audit and sunset underperforming email segments or campaigns to maintain list health and engagement.

• Implement and leverage send time optimization features to maximize open rates and reach customers when they are most likely to engage.

Operational Excellence & Strategy

• Identify operational bottlenecks in translation and deployment workflows, implementing scalable solutions to keep production seamless.

• Troubleshoot unfamiliar execution challenges independently, pulling in cross-functional team members when needed.

• Partner with the other CRM specialist to align daily email dispatch with overall customer journeys and platform strategy.

What you'll bring

Essential

• 2–4 years of hands‑on experience in CRM operations, email marketing, or global newsletter management.

• Proven track record running end‑to‑end campaigns across multi‑language setups and localization workflows.

• Hands‑on experience with modern ESPs (Klaviyo experience strongly preferred).

• Comfortable working with campaign analytics, running A/B tests, and building dedicated landing pages.

• Detail‑oriented approach with strong problem‑solving skills in a fast‑moving, scale‑up environment.

Nice to have

• Familiarity with Sanity or similar landing page builders.

• E‑commerce or direct‑to‑consumer (D2C) brand experience.

What you'll get

• 25 vacation days;

• A pension scheme, because later is also important;

• Mobility allowance in case you live outside of Amsterdam;

• All equipment needed to set you up for success;

• Daily free & fresh lunch served at the office;

• 20% discount on the entire MR MARVIS collection;

• Monthly "Wellbeing budget for Swapfiets, Treatwell, or several gyms. Want to invest your budget? You can, via Peaks!

• Free unlimited access to OpenUp (coaching/psychologists platform) as well as Meditation Moments (meditation App);

• Personal development opportunities to help you grow and excel in your role;

• Hybrid working with an inspiring office (balancing home focus time with 60% of your week spent together in person);

• Sabbatical after 5 years with us: enjoy some well‑deserved rest;

• Join a B-corp and make a real impact;

• Working in a fun, international team at a fast growing scale‑up;

• Amazing team events and weekly Friday drinks with your colleagues.

MR MARVIS is an equal opportunity employer. We are committed to nurturing an inclusive environment for all current and potential employees. A diversity of backgrounds, cultures, and perspectives is essential in helping us maintain our momentum. So no matter where you’re from, who you love, or what you believe in, we welcome you to be your true self at MR MARVIS.