SME Sales

SF Global Express (M) Sdn Bhd; Subang Jaya; On-site; MYR 60,000 - 100,000; Full time

Job summary

SF Global Express (M) Sdn Bhd is seeking a dynamic B2B sales professional to identify and penetrate SME market segments within the region. You will manage the full sales cycle from lead generation to closing, develop quarterly territory plans, and monitor market trends to adjust strategies.

The role requires a hunter mindset, strong negotiation skills, and fluency in Mandarin, English and Malay. You will travel frequently (50–70%) within the assigned region, with your own vehicle, and act as a

Qualifications

• 1–2 years in B2B sales targeting SME or Key Accounts.
• Experience managing a geographic territory and understanding local business culture.
• Hunter mentality with resilience and drive.
• Excellent negotiation and closing skills; fluent in Mandarin, English and Malay.
• Ability to translate technical features into business value for non-technical stakeholders.
• Proficient in CRM, MS Office and data-driven sales tracking.
• Willing to travel 50–70% within the region with own vehicle.

Responsibilities

• Identify and penetrate new SME market segments and key accounts.
• Manage full sales cycle from lead generation to contract closing.
• Develop monthly/quarterly territory plan to maximize market coverage.
• Monitor regional market trends, competitor activity, and local economic shifts.
• Act as trusted consultant for SME clients to help them scale with our products/services.
• Maintain client retention and identify upsell opportunities.
• Maintain meticulous records of all lead activities, pipeline stages, and customer interactions in the CRM.
• Provide accurate weekly and monthly sales forecasts to regional leadership.

Skills

B2B sales

Account management

Negotiation

Hunter mentality

Sales forecasting

Mandarin

Malay

English

Tools

CRM software

Microsoft Office

Job description

Identify and penetrate new SME market segments / key accounts within the assigned region cold calling, networking and field visits.

Manage full sales cycle from initial lead generation to contract negotiation and closing.

Develop and execute a monthly or quarterly territory plan to maximize market coverage.

Monitor regional market trends, competitor activity, and local economic shifts to pivot sales tactics effectively.

Act as a trusted consultant for SME clients / key accounts, helping them to scale by leveraging our products/services.

Maintain a high level of client retention by conducting periodic check-ins and identifying upselling opportunities.

Maintain meticulous records of all lead activities, pipeline stages, and customer interactions in the CRM.

Provide accurate weekly and monthly sales forecasts to regional leadership.

Job Requirements:

At least 1-2 years of experience in B2B sales, specifically targeting SME or Key Accounts segment.

Proven track record of managing a specific geographic territory and a deep understanding of the local business culture and economic landscape.

Strong "hunter" mentality with a high degree of resilience.

Excellent negotiation and closing skills, with good command in Mandarin, English and Malay speaking. We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.

Ability to translate complex technical features into clear business value for non-technical stakeholders.

Proficiency in CRM software, Microsoft Office and date-driven sales tracking.

Proficient in Microsoft Office

Willing to travel frequently within the assigned region (up to 50-70% of the time) with own vehicle for outstation.