Singapore Affiliate Growth Lead

Lazada Group; Kuala Lumpur; On-site; MYR 90,000 - 150,000; Full time

Job summary

Lazada Group in Malaysia seeks a Marketing & Communications professional to drive User Growth & Performance Marketing focused on Singapore-based affiliates. You will identify, recruit, and onboard creators ranging from micro-influencers to established partners, coordinating across time zones.

Remote onboarding and 90‑day incubation will be key, with ongoing relationship management and strategic campaign alignment with SG mega‑campaigns. Strong English required; Mandarin a plus.

Qualifications

• 2–4 years in affiliate marketing, influencer management, or partner success in e‑commerce.
• Fluent in English; Mandarin is a plus due to SG creator community.
• Strong communication, negotiation, and remote collaboration skills.

Responsibilities

• Talent Identification & Strategic Acquisition for Singapore-based partners across IG, Telegram/WhatsApp, and YouTube.
• Onboarding & partner incubation with structured remote process for SG affiliates.
• Key Account Management for a curated Singapore portfolio and revenue alignment.
• Data-driven growth using internal dashboards to optimize KPIs like GMV, CTR, and ROI.

Skills

Affiliate marketing

Partner management

Data analysis

CRM tools

AI tooling

Communication

Education

Bachelor's degree in Marketing/Communications/Business

Tools

BI dashboards

CRM platforms

Job description

Lazada Group in Malaysia seeks a Marketing & Communications professional to drive User Growth & Performance Marketing focused on Singapore-based affiliates. You will identify, recruit, and onboard creators ranging from micro-influencers to established partners, coordinating across time zones.

Remote onboarding and 90‑day incubation will be key, with ongoing relationship management and strategic campaign alignment with SG mega‑campaigns. Strong English required; Mandarin a plus.