Affiliate Growth & Campaigns Lead (SG Focus)

Lazada; Kuala Lumpur; Vor Ort; MYR 286.000 - 413.000; Vollzeit

Zusammenfassung

Lazada is seeking a results-driven growth and campaigns strategist to optimize Singapore-focused affiliate programs from Kuala Lumpur. You will partner with Commercial teams to plan campaigns, manage budgets, and drive GMV through creator-led initiatives, while ensuring fast affiliate onboarding and retention.

You will also coordinate LazLive operations, manage agencies and livestreamers, and implement SOPs.

Qualifikationen

• Bachelor’s degree in Marketing, Business Administration, Mass Communication, E-Commerce, or related field.
• Minimum 3–4 years of proven experience in digital marketing operations, e-commerce campaign management, affiliate marketing, CRM/lifecycle marketing, or commercial strategy.

Aufgaben

• Plan monthly Singapore affiliate calendar with Commercial teams to amplify campaign visibility.
• Budget and ROI management for affiliate incentives to maximize profits.
• Drive GMV by partnering with creators for SG-market affiliate campaigns.
• Improve partner retention, reduce churn, and reactivate dormant affiliates.
• Onboard and activate affiliates to speed up first conversions.
• Run social/UGC campaigns (Instagram, YouTube, Facebook) and track results.

Kenntnisse

Digital marketing

Affiliate marketing

CRM / lifecycle marketing

Budget management

Cross-border coordination

Ausbildung

Bachelor’s degree in Marketing, Business Administration, Mass Communication, E-Commerce, or related field

Tools

CRM marketing automation

E-commerce platforms

Jobbeschreibung

Lazada is seeking a results-driven growth and campaigns strategist to optimize Singapore-focused affiliate programs from Kuala Lumpur. You will partner with Commercial teams to plan campaigns, manage budgets, and drive GMV through creator-led initiatives, while ensuring fast affiliate onboarding and retention.

You will also coordinate LazLive operations, manage agencies and livestreamers, and implement SOPs.