Senior Marketing Executive

Zhou Management Sdn Bhd; Kuala Lumpur; Sur place; MYR 56 000 - 89 000; Plein temps

Avantages offerts par ce poste

Dental and Medical Benefits

Résumé du poste

Zhou Management Sdn Bhd, a Malaysian F&B group based in Kuala Lumpur, is seeking a Marketing Executive to drive brand awareness and oversee the ZHOU Loyalty Programme. You will collaborate with the marketing team to plan campaigns, manage budgets, and align activities with business objectives across multiple outlets.

Candidates should have a Marketing/Business background and hospitality industry exposure, with strong communication, organizational skills, and the ability to work both

Qualifications

• Bachelor's degree in Marketing, Business, or related field (or equivalent work experience).
• Experience in hospitality or restaurant industry is preferred.
• Knowledge of regulatory requirements in F&B marketing.
• Familiarity with sustainable and ethical sourcing in F&B.
• Excellent organizational and time management abilities.
• Strong written and verbal communication skills.
• Ability to work independently and in a team.

Responsabilités

• Collaborate with the marketing manager to grow brand awareness.
• Embed the brand values across all operations for consistency.
• Oversee the ZHOU Loyalty Programme to drive retention and engagement.
• Develop a comprehensive marketing communications plan with goals and budget.
• Ensure marketing efforts align with business objectives.
• Identify partnerships, sponsorship and advertising opportunities.
• Establish relationships with stakeholders for collaborations.
• Commission market research to gain insights on customers and competitors.
• Plan and execute promotions at outlets to drive footfall and sales.
• Coordinate with contracted brands like Heineken, Carlsberg, Suntory for collaboration.
• Monitor beverage contracts and evaluate effectiveness.
• Manage stock of marketing collateral and office materials.
• Provide regular reports on marketing activity against goals.

Connaissances

Brand marketing

Campaign planning

Team collaboration

Communication skills

Time management

Formation

Bachelor's degree in Marketing, Business, or related field

Description du poste

Zhou Management Sdn Bhd is a dynamic Malaysian-based company with a passion for excellence in the Food and Beverage industry (Non-Halal). Zhou Management Sdn Bhd prides itself on fostering a working culture that is vibrant, collaborative, and dedicated to excellence. Our company's culture is a reflection of our commitment to providing exceptional dining experiences to our customers and ensuring that our employees thrive and grow in their careers.

Responsibilities

Collaborate with the marketing manager and team to ensure brand awareness is consistently increased.

Embed the brand and its values into the fabric of the business, ensuring alignment across all operations.

Oversee the implementation and continuous improvement of the ZHOU Loyalty Programme to drive customer retention and engagement.

Develop a comprehensive marketing communications plan encompassing strategy, goals, budget allocation, and tactical execution.

Ensure all marketing efforts align with overarching business objectives.

Identify and evaluate partnership, sponsorship, and advertising opportunities to enhance brand visibility and reach.

Establish and nurture relationships with relevant stakeholders for mutually beneficial collaborations.

Commission market research activities to gain insights into consumer preferences, market trends, and competitor strategies.

Spearhead the planning and execution of promotional activities at outlets to drive footfall and sales.

Work closely with contracted brands such as Heineken, Carlsberg, Suntory, etc., to ensure effective collaboration and maximization of brand benefits.

Monitor the performance of beverage contracts and evaluate their effectiveness in meeting business objectives.

Manage stock control of office-based marketing collateral, including uniforms, props, banners, and stationery.

Provide regular reports on the performance of marketing activities, analyzing key metrics against business goals.

Requirement

Bachelor's degree in Marketing, Business, or related field (or equivalent work experience).

Experience working in the hospitality or restaurant industry.

Knowledge of regulatory requirements and compliance standards related to F&B marketing.

Familiarity with sustainable and ethical sourcing practices in the food and beverage industry.

Excellent organizational and time management abilities.

Strong communication skills, both written and verbal.

Ability to work independently as well as part of a team

Bonus

• Dental and Medical Benefits

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Your application will include the following questions:

• What's your expected monthly basic salary?
• How many years' experience do you have as a marketing executive?
• How much notice are you required to give your current employer?

Hospitality & Tourism 11-50 employees

Zhou Management Sdn Bhd is a Malaysian-based company that was established in 2019, specializing in the Food and Beverage (F&B) industry. The company owns and manages a portfolio of more than 15 outlets, which includes popular brands such as BUSHIDO, GUANG , HONGKIE, YAN , SEN, SEN TEPANYAKI, OOMPH and SNOOZE. We dedicated to providing high-quality dining experiences to its customers, and its outlets are known for their exceptional food, attentive service, and stylish ambiance. With a focus on innovation and creativity, the company aims to expand its portfolio of brands and outlets in the coming years, while continuing to deliver exceptional F&B experiences to its customers.

Zhou Management Sdn Bhd is a Malaysian-based company that was established in 2019, specializing in the Food and Beverage (F&B) industry. The company owns and manages a portfolio of more than 15 outlets, which includes popular brands such as BUSHIDO, GUANG , HONGKIE, YAN , SEN, SEN TEPANYAKI, OOMPH and SNOOZE. We dedicated to providing high-quality dining experiences to its customers, and its outlets are known for their exceptional food, attentive service, and stylish ambiance. With a focus on innovation and creativity, the company aims to expand its portfolio of brands and outlets in the coming years, while continuing to deliver exceptional F&B experiences to its customers.

What can I earn as a Marketing Executive