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Generali Insurance Malaysia Berhad seeks a seasoned Franchise Leadership executive to drive the overall franchise strategy, operations, and performance. You will lead business development, partner recruitment, and cross-functional collaboration to deliver exceptional customer and partner experiences.
You will oversee execution of campaigns, ensure regulatory compliance, and foster a high-performance culture through coaching and capability building across the franchise network.
The role is responsible for leading the overall franchise business strategy, operations, and performance. This position drives business development initiatives, strengthens franchise partner relationships, oversees operational effectiveness, and collaborates with internal stakeholders to deliver exceptional customer and partner experiences.
Identify, evaluate, and pursue new business opportunities, strategic partnerships, and distribution channels to expand the franchise footprint
Lead franchise recruitment initiatives and partner onboarding programs to support business expansion
Collaborate with internal stakeholders to design and execute campaigns, promotions, and value propositions that drive revenue growth
Drive operational efficiency, process optimization, and service improvements across the franchise ecosystem
Work closely with Underwriting, Claims, Operations, Finance, and Compliance teams to resolve business issues and ensure effective service delivery
Ensure franchise operations comply with regulatory requirements, internal policies, risk management guidelines, and company standards
Provide leadership, coaching, and direction to the franchise team to create a high-performance culture
Foster employee engagement, capability building, and continuous learning within the franchise organization
Act as the primary liaison between franchise partners and internal functions to ensure alignment and timely resolution of issues
Present business performance, strategic initiatives, and growth opportunities to senior management
Bachelor's Degree in Business, Marketing, Finance, Insurance, Economics, or related discipline
At least 8-10 years of experience in sales, franchise, agency, dealer network, or distribution management
Demonstrated a proven track record in driving business growth, profitability, and strategic partnerships
Strategic Leadership
Business Development & Partner Management
Stakeholder Management
Professional insurance certification (MII, ANZIIF, ACII or equivalent) is an advantage
Generali is one of the largest global insurance and asset management providers. With over 190 years of insurance experience, we now serve 67 million customers in more than 50 countries worldwide. With a wide network of agents, partners, and branches nationwide, it is one of the largest general insurers in Malaysia, with close to 2 million customers. It strives to further its ambition of being a trusted lifetime partner and, more importantly, enable people to shape a safer and more sustainable future by caring for their lives and dreams. From business to home and mobility to health, it offers comprehensive protection solutions to bring genuine value to individuals, families, and businesses.
Generali is one of the largest global insurance and asset management providers. With over 190 years of insurance experience, we now serve 67 million customers in more than 50 countries worldwide. With a wide network of agents, partners, and branches nationwide, it is one of the largest general insurers in Malaysia, with close to 2 million customers. It strives to further its ambition of being a trusted lifetime partner and, more importantly, enable people to shape a safer and more sustainable future by caring for their lives and dreams. From business to home and mobility to health, it offers comprehensive protection solutions to bring genuine value to individuals, families, and businesses.