SENIOR EXECUTIVE / EXECUTIVE MARKETING, CORPORATE RELATIONS

KPJ Damansara Specialist Hospital; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

KPJ Healthcare Berhad's Senior Executive / Executive Marketing role at KPJ Damansara Specialist Hospital focuses on crafting marketing strategies, strengthening corporate partnerships, and boosting brand visibility to drive growth. You will coordinate health talks, engage corporate clients, and manage events with clinical teams.

Excellent communication, presentation and public speaking skills are essential, as is experience in marketing, corporate relations, and digital campaigns.

Qualifications

• Bachelor’s degree in Marketing or related field.
• Experience in marketing, corporate relations, business development or event management.
• Excellent communication, presentation, negotiation and public speaking skills.
• Confident hosting events and engaging with corporate clients and senior stakeholders.

Responsibilities

• Marketing Strategy & Business Development: develop and implement strategies to increase awareness and utilization.
• Corporate Client Engagement & Health Talk Coordination: build relationships and coordinate health talks.
• Event Management & Public Speaking: plan events and deliver presentations to clients and stakeholders.
• Marketing Communications & Branding: create materials and support campaigns to enhance brand visibility.
• Reporting & Administrative Support: monitor activities and prepare reports for management.

Skills

Public speaking

Negotiation

Communication

Event coordination

Education

Bachelor’s Degree in Marketing

Tools

MS Office

Digital marketing tools

Job description

SENIOR EXECUTIVE / EXECUTIVE MARKETING, CORPORATE RELATIONS

To develop and execute marketing and corporate initiatives to promote the hospital’s services, strengthen corporate partnerships, enhance brand visibility, and support business growth through effective marketing strategies, client engagement, event management, and corporate communications.

Key Responsibilities

1. Marketing Strategy & Business Development

Develop and implement marketing strategies and promotional activities to increase awareness and utilization of hospital services.

Analyze market trends, competitors, and business opportunities to support business growth.

Identify opportunities for corporate partnerships, healthcare packages, and promotional initiatives.

2. Corporate Client Engagement & Health Talk Coordination

Establish and maintain relationships with corporate clients and external stakeholders.

Liaise with corporate clients to coordinate health talks, health awareness programs, and wellness activities.

Coordinate with medical consultants and relevant departments on speakers, topics, schedules, and event arrangements.

Address client enquiries and provide appropriate follow-up to ensure client satisfaction.

3. Event Management & Public Speaking

Plan and coordinate internal and external events, roadshows, promotional activities, and corporate functions.

Deliver presentations, briefings, and promotional pitches confidently to clients and stakeholders.

Ensure events are well-organized and conducted professionally.

4. Marketing Communications & Branding

Develop and coordinate marketing materials, corporate presentations, brochures, and digital content.

Support social media and promotional campaigns to enhance the hospital’s brand visibility.

Ensure marketing communications are professional and consistent with hospital branding guidelines.

5. Reporting & Administrative Support

Monitor marketing activities, corporate engagement, and promotional campaign performance.

Prepare marketing reports, presentations, and documentation for management review.

Maintain systematic records of corporate clients, events, campaigns, and related activities.

Perform other duties as assigned by the Head of Department or Management.

Requirements

Bachelor’s Degree in Marketing, Corporate Communications, Mass Communication, or a related field.

Relevant experience in marketing, corporate relations, business development, or event management, preferably in the healthcare industry.

Excellent communication, presentation, negotiation, and public speaking skills.

Confident in hosting events and engaging with corporate clients and senior stakeholders.

Proficient in Microsoft Office applications and familiar with digital marketing platforms.

Strong organizational, coordination, and problem-solving skills.

Able to manage multiple tasks systematically and work independently with minimal supervision.

Professional confidence and public speaking.

Corporate client relationship management.

Event planning and coordination.

Strong communication and interpersonal skills.

Systematic, organized, and detail-oriented.

Proactive, professional, and results-driven.

KPJ Healthcare Berhad is the leading provider of private healthcare services in Malaysia, with a history dating back to 1981 when it introduced the first private specialist hospital in Johor. The Group's core values of Safety, Courtesy, Integrity, Professionalism, and Continuous Improvement drive its integrated network of more than 29 specialist hospitals across Malaysia. Additionally, KPJ has expanded its presence internationally, with hospitals in Indonesia, Bangkok, and Bangladesh, as well as investments in retirement and age-care resorts in Australia and Malaysia.

KPJ's competitive advantage stems from its extensive reach and accessibility throughout the nation, offering a wide range of medical specialist services, some of which are pioneering in the country's healthcare industry. The company also excels in utilizing integrated technology to enhance patient care, including the adoption of Cloud Computing and continuous improvements to the KPJ Clinical Information System (KCIS). Furthermore, KPJ is exploring digitalized medical technology applications in areas such as E-Pharmacy, wearable technology, robotics, Artificial Intelligence (AI), and the Internet of Things (IoT).

With over three and a half decades of experience in hospital development and management, KPJ is built on strong fundamentals, positioning it well for the evolving healthcare industry. The company's health tourism segment has experienced significant growth through aggressive marketing strategies, expanding its footprint in various regions.

In addition to hospital-based care, KPJ has made strides in healthcare-related industries, particularly in KPJ Senior Living Care services and Healthcare Education, recognizing their potential for the future due to increasing consumer demand. KPJ hospitals have received recognition from accreditation bodies, ensuring the quality and safety of their services.

The company is committed to giving back to the community and has established a network of Klinik Wakaf An-Nur (KWAN) charity clinics and a Hospital Waqaf An-Nur (HWAN) to provide care to the underprivileged. With 18 KWAN clinics and five mobile clinics, KPJ's efforts have positively impacted over one million patients since 1998.

Overall, KPJ Healthcare Berhad's extensive network, commitment to innovation, and dedication to quality healthcare services and community outreach make it a prominent and trusted player in the private healthcare industry.

KPJ Healthcare Berhad is the leading provider of private healthcare services in Malaysia, with a history dating back to 1981 when it introduced the first private specialist hospital in Johor. The Group's core values of Safety, Courtesy, Integrity, Professionalism, and Continuous Improvement drive its integrated network of more than 29 specialist hospitals across Malaysia. Additionally, KPJ has expanded its presence internationally, with hospitals in Indonesia, Bangkok, and Bangladesh, as well as investments in retirement and age-care resorts in Australia and Malaysia.

KPJ's competitive advantage stems from its extensive reach and accessibility throughout the nation, offering a wide range of medical specialist services, some of which are pioneering in the country's healthcare industry. The company also excels in utilizing integrated technology to enhance patient care, including the adoption of Cloud Computing and continuous improvements to the KPJ Clinical Information System (KCIS). Furthermore, KPJ is exploring digitalized medical technology applications in areas such as E-Pharmacy, wearable technology, robotics, Artificial Intelligence (AI), and the Internet of Things (IoT).

With over three and a half decades of experience in hospital development and management, KPJ is built on strong fundamentals, positioning it well for the evolving healthcare industry. The company's health tourism segment has experienced significant growth through aggressive marketing strategies, expanding its footprint in various regions.

In addition to hospital-based care, KPJ has made strides in healthcare-related industries, particularly in KPJ Senior Living Care services and Healthcare Education, recognizing their potential for the future due to increasing consumer demand. KPJ hospitals have received recognition from accreditation bodies, ensuring the quality and safety of their services.

The company is committed to giving back to the community and has established a network of Klinik Wakaf An-Nur (KWAN) charity clinics and a Hospital Waqaf An-Nur (HWAN) to provide care to the underprivileged. With 18 KWAN clinics and five mobile clinics, KPJ's efforts have positively impacted over one million patients since 1998.

Overall, KPJ Healthcare Berhad's extensive network, commitment to innovation, and dedication to quality healthcare services and community outreach make it a prominent and trusted player in the private healthcare industry.

What can I earn as a Marketing Executive