Senior Event and Marketing Executive

YYC taxPOD; Kuala Lumpur; On-site; MYR 72,000 - 110,000; Full time

Job summary

YYC taxPOD in Kuala Lumpur is seeking a Senior Event & Marketing Executive who thrives on turning ideas into impactful campaigns and live events. You will oversee end-to-end event planning, digital marketing initiatives, and mentor junior team members.

From coordinating large-scale corporate events and webinars to managing content, campaigns, and analytics, you will collaborate with stakeholders to drive brand visibility and lead generation.

Qualifications

• Diploma or degree in Marketing, Advertising, Mass Communication, or related field.
• Minimum 3 years of digital marketing experience.
• Familiar with digital marketing funnels, paid ads, email marketing, and social media.
• Experience in project coordination and cross-functional teamwork.
• Strong communication skills and Mandarin proficiency essential.

Responsibilities

• Oversee event planning and execution end-to-end.
• Lead digital marketing campaigns to drive leads and conversions.
• Direct content development for campaigns and events.
• Supervise junior team members and ensure quality.
• Track KPIs and report performance to management.
• Collaborate with Sales, Operations, Designers, and Partners.
• Support strategic initiatives and process improvements.

Skills

Digital marketing

Project coordination

Team collaboration

Photography & videography

Communication skills

English

Bahasa Malaysia

Mandarin

Education

Diploma or Degree in Marketing/Advertising/Mass Communication

Job description

WE’RE HIRING: SENIOR EVENT & MARKETING EXECUTIVE

Are you someone who enjoys bringing events to life, creating engaging marketing campaigns, and turning creative ideas into results? We’re looking for a proactive and creative Senior Event & Marketing Executive to oversee event planning and digital marketing initiatives, guide junior team members, and work closely with the Event Manager to deliver impactful campaigns and successful events.If you enjoy a hands-on role that combines creativity, coordination, and team leadership, this could be the next opportunity for you!

WHAT YOU’LL DO

1. Event Planning & Execution

• Oversee end-to-end event operations, including planning, logistics, vendor coordination, customer experience, and on-site execution
• Support the Event Manager in delivering large-scale corporate events, webinars, workshops, and sales launches
• Ensure events are executed in a timely, cost-effective, and professional manner
• Manage event risks, troubleshoot operational challenges, and maintain service excellence

2. Marketing & Digital Campaign Management

• Plan, execute, and optimize integrated digital marketing campaigns to drive brand visibility, lead generation, and conversion
• Lead campaign planning across social media, paid advertising, email marketing, and digital platforms
• Ensure marketing initiatives align with corporate objectives and brand positioning

3. Content & Creative Oversight

• Oversee content development for social media, promotional materials, and digital campaigns
• Direct and review creative outputs including copywriting, graphic design, photography, and video production
• Ensure content remains relevant to evolving market trends and audience engagement strategies

4. Leadership & Team Supervision

• Supervise, and provide guidance to junior event and marketing team members
• Cross check team deliverables to ensure accuracy, quality, and adherence to company standards
• Assist in workload planning, task allocation, and team performance improvement
• Promote professional development and accountability within the team

5. Performance Tracking & Reporting

• Monitor campaign and event performance using KPIs, analytics, and ROI metrics
• Prepare reports, insights, and recommendations for management decision-making
• Identify improvement opportunities to enhance marketing effectiveness and event impact

6. Stakeholder & Cross-Functional Collaboration

• Coordinate with Sales, Operations, Designers, External Vendors, and Partners
• Communicate campaign performance, market insights, and customer feedback to internal teams

7. Strategic & Operational Support

• Assist the Event Manager and Head of Department in executing strategic initiatives
• Contribute to process improvement, SOP development, and workflow efficiency
• Participate in company-wide marketing initiatives, corporate branding efforts, and innovation projects
• Perform additional duties as assigned by management

WHAT WE’RE LOOKING FOR

• Diploma or Degree in Marketing, Advertising, Mass Communication, or a related field.
• At least3year of proven working experience in Digital Marketing or similar role.
• Knowledge in digital marketing funnels and setup (familiarity with paid ads, email marketing, social media.
• Skilled in photography and videography, or willingness topick up onthe fundamentals of photo/video shootings and editing.
• Experience in a project coordination role, good team player, willingness to learn and withstrong communicationskills.
• Personal qualities of integrity, credibility, resourceful, creative and commitment to the mission.
• Required Languages: English, Bahasa Malaysia, and Mandarin. Proficiency in Mandarin is essential for effective communication and coordination with Mandarin-speaking clients, stakeholders, and business partners.

Join our team and take the lead in creating meaningful marketing initiatives and successful events.

For more information about our company, visit https://taxpod.com.my/