Event Marketing & Content Specialist

Icon Jco Puchong SDN BHD; Puchong; On-site; MYR 42,000 - 64,000; Full time

Job summary

Icon Jco Puchong SDN BHD is seeking an Event Marketing and Content Specialist to join our team in Puchong Jaya, Selangor. This full-time role blends event marketing with content creation to drive integrated campaigns and engaging brand storytelling.

You will develop strategies, produce content for social media, websites, and emails, and coordinate events from planning to on-site execution. The position benefits from a hands-on marketing environment and collaboration across teams.

Qualifications

• Previous experience in event marketing, content creation, or digital marketing is an advantage.
• Strong written and verbal communication skills.
• Familiarity with social media platforms and digital marketing trends.
• Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite is an advantage.
• Photography, videography, and video editing skills are an added advantage.
• Creative, organised, and detail-oriented.
• Strong project management and coordination skills.
• Able to work independently and as part of a team.
• Willing to travel or work on weekends and public holidays when required for events.

Responsibilities

• Plan, coordinate, and execute marketing events, exhibitions, roadshows, and promotional activities.
• Develop and implement event marketing strategies to increase brand awareness and audience engagement.
• Create engaging content for social media platforms, websites, email campaigns, and other marketing channels.
• Prepare marketing materials, including posters, banners, brochures, presentations, and promotional content.
• Manage social media content calendars and ensure consistent brand messaging.
• Capture and coordinate photo and video content for events and marketing campaigns.
• Liaise with vendors, event organisers, suppliers, and internal teams to ensure successful event execution.
• Assist with event budgeting, logistics, scheduling, and on-site coordination.
• Monitor marketing campaign performance, event engagement, and audience feedback.
• Research market trends, competitor activities, and new marketing opportunities.
• Support the development of promotional campaigns to generate leads and increase customer engagement.
• Prepare event reports and evaluate campaign effectiveness.
• Perform other marketing and event-related duties as assigned.

Skills

Event marketing

Content creation

Digital marketing

Communication

Social media

Photography

Video editing

Graphic design basics

Tools

Canva

Adobe Creative Suite

Job description

About the role

We are seeking an Event Marketing & Content Specialist to join our team on a full-time basis at our office located in Puchong Jaya, Selangor. This is a pivotal role that combines event marketing expertise with content creation, positioning you at the intersection of strategic planning and creative execution. You will play a crucial part in developing and executing integrated marketing campaigns that leverage events as key touchpoints for audience engagement and brand storytelling. This position offers the opportunity to make a tangible impact on our clients' success whilst building your own professional expertise in event marketing.

Key Responsibilities

• Plan, coordinate, and execute marketing events, exhibitions, roadshows, and promotional activities.
• Develop and implement event marketing strategies to increase brand awareness and audience engagement.
• Create engaging content for social media platforms, websites, email campaigns, and other marketing channels.
• Prepare marketing materials, including posters, banners, brochures, presentations, and promotional content.
• Manage social media content calendars and ensure consistent brand messaging.
• Capture and coordinate photo and video content for events and marketing campaigns.
• Liaise with vendors, event organisers, suppliers, and internal teams to ensure successful event execution.
• Assist with event budgeting, logistics, scheduling, and on-site coordination.
• Monitor marketing campaign performance, event engagement, and audience feedback.
• Research market trends, competitor activities, and new marketing opportunities.
• Support the development of promotional campaigns to generate leads and increase customer engagement.
• Prepare event reports and evaluate campaign effectiveness.
• Perform other marketing and event-related duties as assigned.

Requirements

• Previous experience in event marketing, content creation, or digital marketing is an advantage.
• Strong written and verbal communication skills.
• Familiarity with social media platforms and digital marketing trends.
• Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite is an advantage.
• Photography, videography, and video editing skills are an added advantage.
• Creative, organised, and detail-oriented.
• Strong project management and coordination skills.
• Able to work independently and as part of a team.
• Willing to travel or work on weekends and public holidays when required for events.