Sales & Admin Executive

SHINGEN SDN. BHD.; Batu Kawan; On-site; MYR 48,000 - 72,000; Full time

Job summary

ShinGen Sdn. Bhd. is seeking a driven Sales & Admin Executive in Penang to balance proactive sales outreach with precise backend support. You will hunt new opportunities through outbound calls and digital prospecting while maintaining accurate orders, CRM data, and sales schedules.

Ideal candidates hold a Diploma or Bachelor’s degree in a related field and have 2–4 years of sales coordination or B2B admin experience with strong MS Office and CRM skills. Some travel may be required.

Qualifications

• Diploma or Bachelor's degree in Business Administration, Marketing, or related field.
• 2-4 years of proven experience in sales coordination, inside sales, administrative support, or B2B customer service.
• Advanced proficiency in Microsoft Office and hands-on familiarity with CRM platforms.
• Excellent written and spoken English and Bahasa Malaysia; Mandarin is a strong advantage.
• Detail-oriented with strong documentation abilities and time-management skills.
• Willingness to travel occasionally for customer site visits or trade exhibitions.

Responsibilities

• Conduct targeted outbound calls to identify, qualify, and engage potential new business accounts.
• Follow up on marketing campaigns, trade show contacts, and digital inquiries to secure qualified demonstrations.
• Map out key decision-makers and pitch ShinGen's value propositions to lock in sales meetings.
• Manage backend ingestion, system logging, and validation of newly closed contracts and orders.
• Act as CRM gatekeeper ensuring pipeline cleanliness, proper deal tagging, and report builds.
• Coordinate with Finance and Fulfillment to streamline invoicing, billing setups, and delivery schedules.

Skills

Sales coordination

Inside sales

CRM familiarity

MS Office

English language

Bahasa Malaysia

Mandarin (advantage)

Education

Diploma or Bachelor's degree in Business Administration/Marketing

Tools

CRM platforms

Microsoft Office Suite

Job description

We are seeking a driven, organized, and highly resilient Sales & Admin Executive. This pivotal role bridges the gap between proactive business growth and structured backend support. You will split your time equally between actively hunting for a new sales pipeline (via outbound calling and digital prospecting) and ensuring absolute operational accuracy in order processing, CRM maintenance, and sales logistics.

Key responsibilities

Conduct targeted outbound calls to identify, qualify, and engage potential new business accounts

Actively follow up on marketing campaigns, trade show contacts, and digital inquiries to secure qualified sales demonstrations

Map out key decision-makers within target industrial sectors and pitch ShinGen's core value propositions to lock in sales meetings

Manage the backend ingestion, system logging, and validation of newly closed customer contracts and sales orders

Act as the primary gatekeeper for the CRM system, ensuring pipeline cleanliness, accurate deal tagging, and structural report builds

Coordinate tightly with Finance and Fulfillment teams to streamline invoicing, billing setups, and equipment delivery schedules

About you

Diploma or Bachelor's degree in Business Administration, Marketing, or a related discipline

2-4 years of proven experience in sales coordination, inside sales, administrative support, or B2B customer service

Advanced proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and hands-on familiarity with CRM platforms

Excellent written and spoken communication skills in English and Bahasa Malaysia; proficiency in Mandarin is a strong advantage

Detail-oriented with strong documentation abilities; exceptional time-management skills to balance sales quotas with administrative tasks

Willingness to travel occasionally for customer site visits, industrial meetings, or trade exhibitions

About us

ShinGen Sdn. Bhd. specializes in advanced automation solutions for End of Line (EOL) packaging, helping businesses streamline operations and reduce operational costs. Our comprehensive products range includes stretch wrapping machines, strapping machines, sealing machines, shrink machines, and labeling machines. We deliver customized automation solutions aligned with our customers' goals, ensuring optimal efficiency through seamless installation, proactive maintenance, and timely technical support.