Regional Technical Sales Lead, Email Martech SaaS

Randstad Malaysia; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

Randstad Malaysia is seeking a Technical Sales Expert to own the regional GTM for our email marketing MarTech portfolio, aligning strategy with company goals and driving adoption and revenue. You will work closely with Sales as the regional product knowledge expert, shaping roadmap and marketing messages.

You will spend significant time with customers to understand needs, lead discovery, and support deals; maintain competitive intelligence; collaborate with HQ and Marketing to ensure execution,

Qualifications

• 5+ years in B2B product sales, solutions consulting, or product GTM roles.
• Proven record of meeting/exceeding product sales targets in enterprise and commercial segments.
• Strong customer engagement skills—comfortable leading discovery, demos, and value-based negotiations.

Responsibilities

• Build and execute regional business plans aligned to company objectives; own product targets and GTM tactics
• Partner with Sales: deliver ongoing product training, deal support, and expert guidance; join key sales cycles to accelerate closure
• Spend significant time with customers to build relationships, understand needs, and drive adoption and upsell
• Maintain deep product expertise and competitive intelligence; act as the regional “go-to” for teams and customers
• Capture and synthesize market feedback, customer insights, and competitive signals; channel outcomes to HQ to inform roadmap and marketing
• Collaborate closely with HQ teams and Marketing to align on strategy and ensure seamless execution of initiatives
• Track performance (pipeline velocity, win rates, adoption) and adjust plans to maximize impact

Skills

English fluency

Customer engagement

Strategic GTM

Cross-functional collaboration

Education

Bachelor Degree

Tools

CRM

BI tools

Job description

Randstad Malaysia is seeking a Technical Sales Expert to own the regional GTM for our email marketing MarTech portfolio, aligning strategy with company goals and driving adoption and revenue. You will work closely with Sales as the regional product knowledge expert, shaping roadmap and marketing messages.

You will spend significant time with customers to understand needs, lead discovery, and support deals; maintain competitive intelligence; collaborate with HQ and Marketing to ensure execution,