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Poh Kong Holdings Berhad is seeking a marketing professional to plan and execute retail campaigns and on-site activations across Malaysia. The role focuses on engaging customers, coordinating promotions, and building partnerships with malls, sponsors, and agencies to grow brand presence and sales.
You will manage timelines, budgeting, vendor relations, and performance analysis, reporting ROI and insights to continuously improve campaigns while ensuring compliance with brand guidelines.
We’re looking for someone who is passionate, creative, and enjoys working with people to join our team! If you love bringing marketing ideas to life and creating fun experiences for customers, we’d love to hear from you!
Plan, coordinate, and execute retail marketing campaigns, festive promotions, customer engagement initiatives, sponsorships, roadshows, mall events, and in-store activations to drive brand awareness, foot traffic, and sales.
Develop promotional mechanics, campaign timelines, and execution plans to ensure effective and timely implementation of marketing initiatives.
Ensure all promotional activities comply with company policies, regulatory requirements, and brand guidelines.
Manage end-to-end event and activation execution, including planning, logistics, stakeholder coordination, and on-site operations to ensure successful delivery.
Build and maintain strong relationships with shopping malls, event organizers, corporate partners, vendors, suppliers, and agencies, while identifying and securing collaboration opportunities for co-branded campaigns and promotional activities.
Liaise and collaborate with internal departments and external stakeholders to ensure marketing activities are aligned with business objectives and executed effectively.
Coordinate the sourcing, production, and distribution of promotional materials, event collaterals, premiums, and point-of-sale materials (POSM) to support campaign and event execution.
Source quotations, negotiate pricing, and manage vendors and agencies to ensure quality, cost-effective, and timely project delivery.
Monitor market trends, customer preferences, competitor activities, and industry developments to identify opportunities and enhance campaign effectiveness.
Track, analyze, and report on campaign and event performance, including customer engagement, footfall, sales impact, and return on investment (ROI), and provide recommendations for continuous improvement.
Manage campaign and event budgets, ensuring proper tracking, control, and adherence to approved allocations.
Perform any other duties and responsibilities as assigned by Management from time to time.
Bachelor’s degree in marketing, event management, or a related field.
A minimum of one (1) year working experience in marketing/ event management
Good communicate in English and Mandarin; additional languages are a bonus.
Possess own transport & require travelling outstation (within Malaysia)
Good follow-up skills and a knack for organization; proactive and detail oriented.
Strong interpersonal abilities to thrive under pressure and meet deadlines with ease
Established in 1976 with its first outlet in Petaling Jaya, Poh Kong continues to be at the forefront of the jewellery industry and enjoys tremendous growth. Being listed in Bursa Malaysia since 2004 has driven Poh Kong to even more success since its inception. Today, Poh Kong has its own manufacturing facility in Shah Alam and more than 100 outlets nationwide, thus earning its position as Malaysia’s largest jewellery retail chain store. Poh Kong’s passion in the business and its dedication to providing fine jewellery of top-notch quality and international standards have always played a pivotal role.
Established in 1976 with its first outlet in Petaling Jaya, Poh Kong continues to be at the forefront of the jewellery industry and enjoys tremendous growth. Being listed in Bursa Malaysia since 2004 has driven Poh Kong to even more success since its inception. Today, Poh Kong has its own manufacturing facility in Shah Alam and more than 100 outlets nationwide, thus earning its position as Malaysia’s largest jewellery retail chain store. Poh Kong’s passion in the business and its dedication to providing fine jewellery of top-notch quality and international standards have always played a pivotal role.