MANAGER, MARKETING

Private Advertiser; Puchong; On-site; MYR 90,000 - 180,000; Full time

Job summary

Private Advertiser seeks an experienced marketing leader to develop and execute a comprehensive group marketing and growth strategy in Malaysia. You will lead all marketing planning, brand messaging, and digital initiatives across social, SEO/SEM, email, and content, driving engagement and conversions.

You will oversee analytics, partnerships, and events, collaborating with creative teams to deliver platform-specific content and robust campaigns that strengthen brand presence and revenue growth.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5–7 years in marketing leadership or supervisory role.
• Proven experience in social media management, online advertising campaigns, content creation, and brand strategy development.
• Experience in developing and executing email marketing campaigns.
• Strong analytical skills to generate growth reports and optimize campaigns.
• Proven track record in developing, planning, revenue growth, and managing marketing programs.
• Experience creating engaging content for various social platforms and adapting messaging for different audiences.
• Creative, data-driven mindset with ability to drive digital growth.

Responsibilities

• Develop and execute a comprehensive group marketing and business growth strategy.
• Lead the development of all marketing plans and brand messaging.
• Oversee digital marketing including social media, SEO/SEM, website, and content.
• Plan and optimize online ads across Facebook, Google Ads, LinkedIn, etc.
• Monitor channel performance and report on engagement, reach, conversions, and lead generation.
• Manage email marketing campaigns to drive conversions and engagement.
• Collaborate with creative teams to produce platform-tailored content.
• Lead the design and execution of digital campaigns across social, ads, and PR.
• Identify new business opportunities, partnerships, and networks nationwide.
• Organize marketing campaigns and industry events to enhance brand presence.
• Ensure timely delivery and quality across all marketing activities.
• Strengthen brand positioning and visibility across service lines.

Skills

Leadership

Strategic marketing

Digital marketing

Brand development

Growth analytics

Content creation

Team management

Education

Bachelor’s Degree in Marketing, Business, Communications, or related field

Tools

Hootsuite/Buffer

Google Analytics

SEO tools (SEMrush/Ahrefs)

Email marketing platforms (Mailchimp, HubSpot)

Job description

Develop and execute a comprehensive Group marketing and business growth strategy.

Leading the development of all marketing plans.

Ensuring the implementation of effective marketing strategies.

Lead and manage digital marketing (social media, SEO, SEM, website, content).

Develop and implement SEO and SEM strategies to optimize website traffic, increase visibility on search engines, and enhance lead generation.

Regularly analyze and refine SEO/SEM efforts to ensure the best results.

Plan, execute, and optimize online advertising campaigns across various platforms (e.g., Facebook Ads, Google Ads, LinkedIn Ads).

Monitor and report on channel growth, including key metrics like engagement, reach, conversions, and lead generation.

Develop and execute effective email marketing campaigns (EDM), ensuring content is engaging, targeted, and aligned with brand messaging to drive conversions and engagement when necessitating.

Manage the external communication and overall reputation of the brand, ensuring a positive public image.

Establish and maintain a strong brand presence, improve brand awareness, and foster favourable public opinion through strategic communication.

Collaborate with the creative team to develop engaging online content for social media platforms, ensuring content is tailored for different audiences, platforms and campaigns to maximize engagement.

Lead our social media strategy and execution and managing/updating our corporate website.

Lead the design and execution of digital campaigns across social media, advertising, and PR platforms.

Developing our corporate brand identity in consultation with the leadership team.

Identify and develop new business opportunities, partnerships, and referral networks nationwide.

Monitoring, reviewing, and reporting on all marketing activities results and effectiveness.

Collaborating with various departments to uncover insights and create innovative marketing and branding strategies.

Organize, plan, implement and execute marketing campaigns and events.

Taking lead in organizing and participating in industry & exhibition events.

Monitor of market analysis for relevant company, competitor, and industry.

Responsible for synthesizing relevant data to analyze and translate into marketing plan.

Engagement with sponsors/funders on new panelship.

Define and execute a plan to engage with key government, industry, and community stakeholders to help achieve our long-term objectives when necessitating.

Lead internal and external communications/announcement, materials, and graphic design in partnership with colleagues across other functions.

Lead and organize employee engagement activities.

Ensure adherence to timelines and quality guidelines in all activities.

Strengthen brand positioning and visibility across all service lines.

Analyze the performance of social media and online advertising campaigns. Provide regular reports on channel growth, ROI, and campaign effectiveness, offering actionable insights to improve future strategies.

Works closely with sales teams and operations teams with market demand.

Build, lead, and scale a centralized marketing team/function.

Attend team meetings, phone conferences, and training as needed.

To carry out any other duty & responsibility as needed for which the company may assign from time to time.

REQUIREMENTS

Candidates must possess at least Bachelor’s Degree in Marketing, Business, Communications, or related field.

Minimum 5 – 7 years & above of marketing experience in leadership or supervisory role.

Proven experience in social media management, online advertising campaigns, content creation, and brand strategy development, as well as social media management tools.

Proven experience in developing and executing email marketing campaigns.

Strong analytical skills with the ability to generate growth reports and use data to optimize campaigns and strategies for better engagement and ROI.

Proven track record in developing, planning, revenue growth, and managing marketing program.

Experience in creating compelling, engaging content for various social media platforms with an ability to adapt messaging for different target audiences.

Ability to think creatively and innovatively to engage online audiences and drive digital growth.

Strong understanding of digital marketing, branding, and growth strategy.

Familiarity with various aspects of traditional and digital marketing.

Entrepreneurial mindset-proactive, creative, and results-driven.

Be willing and enthusiastic to invest in digital power industry, dare to challenge yourself, have perseverance, and have strong achievement orientation and ability to withstand pressure.