FMCG Retail Growth Lead: In-Store & Accounts

Smells Good Holdings Sdn Bhd; Kuala Lumpur; Hybrid; MYR 60,000 - 110,000; Full time

Benefits offered by this job

Hybrid working 2 days from home

Health & medical coverage

Monthly product freebies

Job summary

Smells Good Holdings Sdn Bhd is sourcing a hands-on sales professional to drive in-store visibility and activation across our retail accounts in Malaysia. You will negotiate shelf presence, manage day-to-day relationships with buyers and store managers, and own the promotional calendar and stock-in processes to ensure strong market presence.

You will track sell-in and forecast demand, translate data into action, and coordinate promotions with distributors and trade partners across channels.

Qualifications

• Minimum 1 year in trade sales, retail, or key account work in FMCG / personal care / consumer goods.
• Strong negotiation and in-store activation skills.
• Ability to read sell-through reports and act on data.
• Fast on execution with a pragmatic, results-driven mindset.

Responsibilities

• Drive in-store visibility and activation across retail accounts.
• Negotiate shelf presence, secondary placements, gondolas, conurses and cashier activations.
• Deploy and manage promoters where it counts to boost visibility.
• Run day-to-day with retail and trade partners across buyers, category managers and store managers.
• Own the promotional calendar, listings, stock-in, and ongoing negotiations.
• Build a simple annual account plan with promo calendar, trade terms and growth targets.
• Track sell-in and forecast to ensure stock matches demand.
• Monitor sell-out at store level and flag underperforming SKUs early.
• Prepare accounts for rollout of new channels (modern trade, pharmacy, minimarket, general trade).
• Handle B2B and general-trade accounts, including distributor pilots.

Skills

Negotiation

In-store visibility

Key account management

Forecasting & analytics

Job description

Smells Good Holdings Sdn Bhd is sourcing a hands-on sales professional to drive in-store visibility and activation across our retail accounts in Malaysia. You will negotiate shelf presence, manage day-to-day relationships with buyers and store managers, and own the promotional calendar and stock-in processes to ensure strong market presence.

You will track sell-in and forecast demand, translate data into action, and coordinate promotions with distributors and trade partners across channels.