Channel Marketing Manager, ALS, APAC

ZOLL Medical Singapore Pte Ltd; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

ZOLL Medical Singapore Pte Ltd in Kuala Lumpur, Malaysia, seeks a Channel Marketing Manager to drive APAC distributor marketing programs, go-to-market initiatives, and partner enablement. You will align with sales and global teams to promote ALS products, lead annual strategic planning, and launch marketing initiatives across the region.

The role emphasizes strong partner relationships, execution excellence, and cross-functional collaboration to accelerate growth and improve market adoption.

Qualifications

• Bachelor's degree required in a relevant field.
• 6–10 years of marketing experience, preferably with distribution channels.
• Willingness to travel 30–40%.

Responsibilities

• Direct and manage marketing-to-marketing activities with top tier distributors in APAC.
• Drive joint business and marketing planning with strategic partners.
• Lead onboarding, training, and annual BP Summits for partners.
• Develop channel marketing strategies with the extended team.
• Support partner recruitment, onboarding, and market expansion.
• Create engaging presentations and support field activities.
• Measure partner performance and improve engagement and effectiveness.
• Collaborate with Global Product Management for launches and readiness.

Skills

Channel marketing

Strategic planning

Partner management

Promotions

Go-to-market

Communication

Education

Bachelor's Degree

Job description

As the Channel Marketing Manager, you will drive channel marketing strategy, tactics, and support for select public safety distributor partners across APAC. Working closely with Strategic Account Sales and cross-functional teams, you will develop and execute channel marketing programs, promotions, and go-to-market initiatives that accelerate growth across the ALS product portfolio and drive public adoption. You will lead annual and quarterly strategic planning with distributor partners, manage day-to-day channel communications, and champion the successful launch and promotion of new products and marketing initiatives within the ALS portfolio. As an innovative, results-oriented problem solver, you will build strong partner relationships and deliver impactful marketing programs that support business growth.

Essential Functions

Direct and manage all marketing-to-marketing activities between ZOLL and assigned top tier strategic distribution partners, fostering relationships to help drive the business.

Drive joint business and marketing planning with strategic Business Partners.

Lead Business Partner onboarding, capability development, training and annual BP Summits.

Manage and continuously enhance the Business Partner Portal to improve partner experience, communication, and access to sales and marketing resources.

Develop and maintain sales enablement tools, including sales kits, playbooks, competitive intelligence, product positioning, and marketing collateral to support Business Partners.

Develop channel marketing strategies in collaboration with the extended marketing team and sales.

Collaborate with Sales and the regional marketing team to execute channel marketing strategies across APAC.

Support Business Partner recruitment, onboarding and market expansion where required.

Build and maintain strong communication with Business Partners to ensure alignment, engagement and execution excellence.

Create high-impact and engaging presentations and support sales field activities.

Lead special projects and programs that benefit from channel marketing involvement.

Establish and lead the APAC Accredited Business Partner Program, including Elite Partner development.

Measure Business Partner performance, share best practices, and continuously improve partner engagement and marketing effectiveness.

Manage a defined portion of the ALS product portfolio, working closely with Global Product Management and the APAC Marketing team to support product readiness, launches, market needs and commercial execution across the region.

Required/Preferred Education and Experience

Bachelor's Degree required

6-10 years marketing experience; ideally working with distribution channels required and with preference given to the medical technology marketing

Willingness to travel approximately 30–40%

About Us

At ZOLL, we're passionate about improving patient outcomes and helping save lives. We provide innovative technologies that make a meaningful difference in people's lives. Our medical devices, software and related services are used worldwide to diagnose and treat patients suffering from serious cardiopulmonary and respiratory conditions.

The Acute Care Technology division of ZOLL Medical Corporation develops and delivers innovative lifesaving products and software solutions to EMS, hospital, public safety, and military customers globaly. Products include AEDs, trauma kits, ventilators, temperature management solutions, and more. Our dedicated employees take pride in their commitment to improving patient outcomes while delivering world-class customer service.

At ZOLL, you won’t just have a job. You'll have a career—and a purpose.

Join our team. It’s a great time to be a part of ZOLL!

Unlock job insights

ZOLL Medical Corporation, a leader in medical products and software solutions, helps responders manage, treat, and save lives in emergency rescues and in hospitals; outside the hospital while at work or home; in doctors' and dentists' offices and schools; in public places and on the battlefield. ZOLL's products contribute to managing patient care and saving lives, as well as increasing the efficiency of emergency medical, fire, and hospital operations around the globe:

The new X Series® for EMS is about half the size and half the weight of competitive full-featured monitor/defibrillators, yet much more powerful

ALS defibrillators like R Series® for hospitals and E Series® for EMS, with real-time CPR feedback

LifeVest®, the world's first and only wearable automatic defibrillator

Temperature management technology for managing the core body temperature of critically ill or surgical patients

AutoPulse®, a revolutionary non-invasive cardiac support pump that moves more blood more consistently than is possible with manual chest compressions

RescueNet® 12-Lead provides a simple way to manage your 12-lead workflow, from the first ECG in the field to case reporting

RescueNet® software helps simplify the capture, sharing, and accuracy of data

Automated external defibrillators (AEDs) that help BLS providers and lay bystanders provide defibrillation and the best possible chest compressions if only CPR is required

ZOLL Medical Corporation, a leader in medical products and software solutions, helps responders manage, treat, and save lives in emergency rescues and in hospitals; outside the hospital while at work or home; in doctors' and dentists' offices and schools; in public places and on the battlefield. ZOLL's products contribute to managing patient care and saving lives, as well as increasing the efficiency of emergency medical, fire, and hospital operations around the globe:

The new X Series® for EMS is about half the size and half the weight of competitive full-featured monitor/defibrillators, yet much more powerful

ALS defibrillators like R Series® for hospitals and E Series® for EMS, with real-time CPR feedback

LifeVest®, the world's first and only wearable automatic defibrillator

Temperature management technology for managing the core body temperature of critically ill or surgical patients

AutoPulse®, a revolutionary non-invasive cardiac support pump that moves more blood more consistently than is possible with manual chest compressions

RescueNet® 12-Lead provides a simple way to manage your 12-lead workflow, from the first ECG in the field to case reporting

RescueNet® software helps simplify the capture, sharing, and accuracy of data

Automated external defibrillators (AEDs) that help BLS providers and lay bystanders provide defibrillation and the best possible chest compressions if only CPR is required

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