Campaign Executive

Fuku by Momofuku; Kuala Lumpur; On-site; MYR 72,000 - 110,000; Full time

Job summary

Fuku by Momofuku in Kuala Lumpur is seeking a Promotions Operations Specialist to plan and execute marketing promotions from conception through post-campaign review. You will manage the application process, track timelines, and ensure accurate delivery across teams.

You will work with cross-functional teams and clients to optimize campaigns, respond to inquiries, and compile performance summaries with actionable recommendations.

Qualifications

• 3+ years in campaign management or marketing operations.
• Strong English, second language preferred (Mandarin).
• Excellent stakeholder management and cross-functional communication.

Responsibilities

• Plan and execute end-to-end promotions from planning to post-campaign review.
• Develop promotion mechanics, eligibility criteria, and T&Cs.
• Manage opt-in application process and validate data.
• Coordinate with internal teams on assets, timelines, and approvals.
• Respond to client inquiries and troubleshoot promotion issues.
• Maintain promotion trackers and prepare performance summaries with recommendations.
• Support ad-hoc projects to aid team priorities.

Skills

Campaign management

Stakeholder management

Project management

Data accuracy

English proficiency

Mandarin preferred

Cross-functional communication

Tools

Excel

Pivot tables

Office Suite

Job description

In this role, you’ll work closely with cross-functional teams and clients to ensure promotions are planned, executed, and delivered seamlessly. From managing promotion applications and coordinating campaign launches to tracking performance and identifying improvement opportunities, you’ll play a key role in driving operational excellence and campaign success.

Job Responsibilities

• - Manage End-to-End Promotions: Plan and execute marketing promotions from initial planning and timeline coordination to campaign setup, quality assurance (QA), launch, monitoring, and post-campaign review.
• - Be the Promotions Expert: Develop a strong understanding of promotion mechanics, eligibility criteria, terms and conditions (T&Cs), and campaign requirements.
• - Oversee Promotion Operations: Manage the opt-in application process, compile and validate data, and coordinate with internal teams to ensure accurate and timely processing.
• - Drive Stakeholder Collaboration: Work closely with cross-functional teams to align on campaign assets, approvals, timelines, and execution requirements.
• - Support Clients: Respond to client inquiries, troubleshoot promotion-related issues, and coordinate with relevant stakeholders to ensure timely resolution.
• - Track Performance & Reporting: Maintain accurate promotion trackers, monitor delivery timelines, prepare performance summaries, and provide actionable recommendations based on campaign results.
• - Support Team Initiatives: Take on ad-hoc projects and operational tasks to support team priorities and continuous improvement.

Requirements

• - At least 3 years of experience in campaign management, marketing operations, or a related field, with hands-on experience managing campaigns end to end.
• - Strong proficiency in English, with proficiency in a second language; Mandarin is preferred.
• - Excellent stakeholder management and cross-functional communication skills, with the ability to work effectively across diverse teams and cultures.
• - Strong project management and organisational skills, with the ability to prioritise tasks, manage multiple timelines, and thrive in a fast-paced environment.
• - A proactive problem-solver who combines operational rigour with strategic thinking.
• - Strong attention to detail and data accuracy, with the ability to interpret basic campaign performance metrics and identify improvement opportunities.
• - Proficiency in Microsoft Excel, including lookup functions and pivot tables, as well as the broader Microsoft Office suite.
• - A collaborative team player with a strong sense of ownership, a positive attitude, and a willingness to learn new tools and skills.