AI-Powered Marketing Creative Strategist for Performance

The Lifetime Value Co.

Batu Pahat

On-site

MYR 363,000 - 605,000

Full time

14 days+
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Job summary

The Lifetime Value Co. is seeking a Marketing Creative Strategy Manager to lead strategy, development, and optimization of performance-driven advertising creative across paid channels.

The role sits at the intersection of media buying, creative production, and analytics to drive evolving, testable, scalable campaigns. You'll apply AI-powered workflows to accelerate testing, translate campaign data into new creative concepts, and collaborate with buyers, production partners, and external agencies

Qualifications

  • 5+ years of experience in performance marketing, creative strategy, or growth-focused advertising roles.
  • Strong experience developing and optimizing advertising creative for paid social platforms and performance channels.
  • Hands-on experience building AI-powered workflows, automations, and scalable creative systems.

Responsibilities

  • Own the strategic roadmap for paid marketing creative across social, display, and YouTube.
  • Drive ideation, testing, and iteration of creative with data-driven insights.
  • Lead structured creative testing programs and optimize based on performance data.
  • Collaborate with marketing buyers, production partners, and agencies to deliver assets.
  • Translate insights into scalable creative opportunities and campaigns.

Skills

Performance marketing
Creative strategy
AI workflows
Video optimization
Cross-functional collaboration

Tools

AI tools
Automation platforms
Video production software

Job description

The Lifetime Value Co. is seeking a Marketing Creative Strategy Manager to lead strategy, development, and optimization of performance-driven advertising creative across paid channels.

The role sits at the intersection of media buying, creative production, and analytics to drive evolving, testable, scalable campaigns. You'll apply AI-powered workflows to accelerate testing, translate campaign data into new creative concepts, and collaborate with buyers, production partners, and external agencies

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