Strategic Social Platforms Lead

Amazon Inc.; México; On-site; MXN 600,000 - 900,000; Full time

Job summary

Amazon MGM Studios seeks a Social Channels & Platforms Manager to lead the strategic direction for Prime Video’s social handles and editorial plans. You will balance long-term vision with day-to-day optimization, working with titles, Brand, and agencies to craft compelling content and activate new opportunities.

You will analyze performance, manage budgets for organic growth, and partner with internal teams to unlock new activations while delivering insights on a weekly, monthly, and quarterly

Qualifications

• 4+ years of professional non-internship marketing experience.
• Data-driven approach using metrics to drive improvements.
• Experience building and optimizing multiple marketing campaigns.
• Experience managing cross-functional marketing and creative teams.
• Fluent in English (speaking, reading, writing).
• Experience in social media management for fast-paced brands with 1MM+ followers.

Responsibilities

• Manage day-to-day Prime Video social media handles, overseeing editorial plans.
• Allocate organic boosting budgets optimally.
• Define the strategic approach to Social platforms.
• Be agile, shifting quickly to respond to performance signals and platform changes.
• Orchestrate with internal teams to ensure the best content for social handles.
• Manage social media agency and oversee platform planning and management.
• Partner with social platforms to identify new opportunities and develop activations.
• Track, analyze and report results weekly, monthly, and quarterly.
• Unblock issues, escalate and recommend trade-offs to meet delivery timelines.

Skills

Marketing

Data analytics

Campaign management

Cross-functional collaboration

English fluency

Social media

Tools

Excel

Tableau

Job description

Amazon MGM Studios seeks a Social Channels & Platforms Manager to lead the strategic direction for Prime Video’s social handles and editorial plans. You will balance long-term vision with day-to-day optimization, working with titles, Brand, and agencies to craft compelling content and activate new opportunities.

You will analyze performance, manage budgets for organic growth, and partner with internal teams to unlock new activations while delivering insights on a weekly, monthly, and quarterly