Strategic Social Channels Lead

Amazon Inc.; Ciudad de México; Hybrid; MXN 520,000 - 1,000,000; Full time

Job summary

Amazon Inc. in Mexico City seeks a Social Channels and Platform Manager for Prime Video International to define the strategic direction of our social platforms while adjusting editorial operations to optimize results.

You will collaborate with titles, Brand, and agencies to ensure the best content is delivered, adapt quickly to performance signals and new features, and identify opportunities for activations.

Qualifications

• 4+ years of professional non-internship marketing experience.
• Data and metrics drive improvements.
• Manage multiple, simultaneous marketing campaigns.
• Work with cross-functional marketing and creative teams.
• Fluent in English.
• Experience managing social media for large brands.

Responsibilities

• Manage day to day Prime Video social media handles, overseeing editorial plans and problem solving.
• Allocate organic boosting budgets optimally.
• Define the strategic approach to Social platforms.
• Be agile, shifting quickly to respond to performance signals, platform algorithm changes and new features.
• Orchestrate with internal teams to ensure the best content is provided for social handles.
• Manage social media agency and oversee platform planning and management.
• Partner with social platforms to identify new opportunities and develop innovative activations.
• Track, analyze and report results on a weekly, monthly, and quarterly cadence.
• Unblock issues, provide escalation management, anticipate and make recommendations for trade-offs, and meet delivery timelines.

Skills

Marketing experience

Data-driven marketing

Social media management

Cross-functional collaboration

English fluency

Campaign management at scale

Tools

Excel

Tableau

Social media tools

Advertising platforms

Job description

Amazon Inc. in Mexico City seeks a Social Channels and Platform Manager for Prime Video International to define the strategic direction of our social platforms while adjusting editorial operations to optimize results.

You will collaborate with titles, Brand, and agencies to ensure the best content is delivered, adapt quickly to performance signals and new features, and identify opportunities for activations.