Senior Marketing Tech Lead: CJA & Adobe Target (Remote)
Sequoia Connect LLC
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Job summary
Sequoia Connect LLC is seeking a Customer Journey Analytics expert to bridge analytics and web/app engineering teams. You will own CJA connections, data views, and Adobe Target test setups, collaborating across global teams to drive IR/automation initiatives.
The role emphasizes building and validating analytics specifications, onboarding data sources, and defining reconciliation processes. Remote-friendly with flexible project allocation.
Qualifications
- Experience bridging analytics and engineering for CJA projects.
- Deep expertise in Adobe Target test setup, audiences, splits, and A4T reporting.
- Ability to translate analytics requirements into clear technical specs.
- Own and maintain solution design references and data views.
- Experience onboarding new data sources and defining reconciliation with back-end data.
Responsibilities
- Define analytics requirements with client teams and write technical specs for web/app engineering.
- Validate shipped implementations match specifications.
- Own solution design references and data views as living documentation.
- Build/modify CJA connections and data views for reporting.
- Onboard additional data sources into CJA and integrate monitoring data.
- Advise analytics and business teams on segment/event/variable usage.
- Oversee weekly reconciliation of CJA against back-end order data and set thresholds.
- Own Adobe Target test setup, audiences, splits, and A4T reporting.
- Present new platform features to client analytics/CRM teams.
Skills
Tools
Job description
Sequoia Connect LLC is seeking a Customer Journey Analytics expert to bridge analytics and web/app engineering teams. You will own CJA connections, data views, and Adobe Target test setups, collaborating across global teams to drive IR/automation initiatives.
The role emphasizes building and validating analytics specifications, onboarding data sources, and defining reconciliation processes. Remote-friendly with flexible project allocation.
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