Senior Data Analyst I: AI-Driven Operational Insights

Nielsen; Región Centro; On-site; MXN 420,000 - 640,000; Full time

Job summary

Nielsen is seeking a Senior Data Analyst in Mexico to transform complex data into operational impact. You will merge AI-driven analytics with hands-on problem solving to optimize panel operations and deliver clear, actionable insights.

Responsibilities include building intelligent workflows, dashboards, and forecasts while collaborating with Operations, Tech, and Quality teams across the company.

Qualifications

• Bachelor’s degree in Data Science, Analytics, Statistics, Operations or equivalent experience.
• Proficient with AI tools (Claude, ChatGPT) to automate analytics workflows.
• Strong SQL, Excel skills and modern data processing tools.
• Bilingual in English and Spanish, both written and spoken.
• Attention to detail, organization, and relationship-building abilities.
• Experience with data querying, Python scripting, or logic validation.
• Experience with panel operations, audience measurement, or media research.

Responsibilities

• Monitor panel health by tracking key operational metrics and using AI to identify risks.
• Design dashboards and predictive models to translate business questions into actions.
• Validate data pipelines and produce reliable forecasts with advanced analytics tools.
• Turn analyses into actionable plans with milestones and accountability.
• Collaborate with Operations, Tech, Quality, and other teams to remove roadblocks.
• Promote continuous improvement and share data insights with technical and non-technical stakeholders.

Skills

Bilingual English/Spanish

Analytical thinking

Communication

Attention to detail

Team collaboration

Education

Bachelor’s degree in Data Science / Analytics

Tools

SQL

Excel

Python

Tableau

Alteryx

Google Data Studio

Claude

GitHub Copilot

Job description

Nielsen is seeking a Senior Data Analyst in Mexico to transform complex data into operational impact. You will merge AI-driven analytics with hands-on problem solving to optimize panel operations and deliver clear, actionable insights.

Responsibilities include building intelligent workflows, dashboards, and forecasts while collaborating with Operations, Tech, and Quality teams across the company.