Senior Content Strategist & SEO Lead

Blip; Ciudad de México; Presencial; MXN 360.000 - 480.000; Jornada completa

Descripción de la vacante

Blip is a conversational AI platform enabling scalable customer interactions across WhatsApp, Instagram, Facebook, and webchat. We are seeking a Content Senior Analyst to develop and execute a content strategy that strengthens our digital presence and supports marketing, sales, and brand goals.

The role focuses on SEO-aligned content, engaging storytelling, and collaborating with design teams to ensure brand-consistent output across channels, while measuring impact with defined KPIs.

Formación

• Bachelor’s degree in communications, marketing, journalism, or related field.
• Minimum of 3 years of digital content creation and/or brand leadership.
• Knowledge in SEO and keywords analysis to ensure content success.
• Experience in designing content plans.
• Exceptional writing and editing skills with adaptable tone and style.
• Basic graphic design skills or familiarity with editing tools (Photoshop, Canva).

Responsabilidades

• Create, design and develop content strategy for marketing channels with editorial calendars.
• Manage digital agency content relative to services.
• Ensure content aligns with business goals and value proposition.
• Produce content for press releases, interviews, and featured articles.
• Collaborate with graphic designers to ensure visual appeal and brand compliance.
• Define KPIs to evaluate content effectiveness.

Conocimientos

Writing skills

Editing skills

Advanced English

Creativity

Organization

Time management

Effective communication

Proactivity

Autonomy

Strategic thinking

Educación

Bachelor's degree in Communications/Marketing/Journalism

Herramientas

Photoshop

Canva

Descripción del empleo

Blip is a conversational AI platform enabling scalable customer interactions across WhatsApp, Instagram, Facebook, and webchat. We are seeking a Content Senior Analyst to develop and execute a content strategy that strengthens our digital presence and supports marketing, sales, and brand goals.

The role focuses on SEO-aligned content, engaging storytelling, and collaborating with design teams to ensure brand-consistent output across channels, while measuring impact with defined KPIs.