Senior Content Strategist & SEO Lead

Blip Global; Ciudad de México; Presencial; MXN 360.000 - 600.000; Jornada completa

Descripción de la vacante

Blip Global is seeking a Content Senior Analyst to lead the content strategy and execute SEO-driven content across marketing channels. The role focuses on engaging, consistent content that supports marketing, sales, and brand positioning while bolstering the company’s digital presence.

You will collaborate with designers and editors to maintain high-quality content and measurable KPIs. Advanced English and autonomy are essential in a fast-paced SaaS environment.

Formación

• Bachelor's degree in Communications, Marketing, Journalism, or related field.
• Minimum of 3 years of experience in digital content creation and/or brand leadership.
• Knowledge in SEO and Keywords analysis to ensure content success.
• Exceptional writing and editing skills with adaptable tone and style.
• Basic graphic design skills or familiarity with editing tools (Photoshop, Canva).

Responsabilidades

• Create, Design and Develop the content strategy for marketing channels (email, ADS, PR, SEO/GEO) by editorial calendars for blogs, social media, email campaigns, newsletters, whitepapers, case studies, guides, etc.
• Manage digital agency content relative to services
• Ensure that all content aligns with business goals and the company’s value proposition.
• Produce content for press releases, interviews, and featured articles in digital media, industry blogs, and SaaS-related publications.
• Collaborate with graphic designers and other creatives to ensure that content is visually appealing and meets brand standards.
• Define key performance indicators (KPIs) to evaluate the effectiveness of content

Conocimientos

Content strategy

SEO knowledge

Editorial writing

Editing skills

Creativity

Organization/time management

Communication

Proactivity/autonomy

Strategic thinking

Advanced English

Educación

Bachelor's degree in Communications/Marketing/Journalism

Herramientas

Photoshop

Canva

Descripción del empleo

Blip Global is seeking a Content Senior Analyst to lead the content strategy and execute SEO-driven content across marketing channels. The role focuses on engaging, consistent content that supports marketing, sales, and brand positioning while bolstering the company’s digital presence.

You will collaborate with designers and editors to maintain high-quality content and measurable KPIs. Advanced English and autonomy are essential in a fast-paced SaaS environment.