Senior Consumer Marketing Campaign Lead

Levi Strauss & Co; Ciudad de México; On-site; MXN 600,000 - 840,000; Full time

Job summary

Levi Strauss & Co is seeking a Marketing professional to oversee end-to-end campaign execution across paid, owned, and earned channels in the Mexican market. The role focuses on digital marketing initiatives, localization of campaigns, and aligning with brand objectives.

Responsibilities include coordinating media plans, managing agency partnerships, developing social-first content strategies, and ensuring cross-functional alignment with Brand, Retail, PR, and eCommerce teams.

Qualifications

• Campaign management experience or capability.
• Digital marketing execution skills across social media and paid media.
• Media planning and performance analysis
• Agency management and brief feedback experience
• Content strategy and social media oversight
• Cross-functional collaboration across Brand, Retail, PR, eCommerce, Merchandising and Global Marketing

Responsibilities

• Campaign Management: coordinate end-to-end execution of integrated marketing campaigns across paid, owned and earned channels.
• Digital Marketing: lead digital initiatives and localize campaigns for the Mexican market.
• Media Planning & Performance: work with media agency on plans, KPIs and optimizations.
• Agency Management: manage relationships with creative, content, media and production agencies.
• Content & Social Media: develop social-first content calendars and ensure brand alignment.
• Cross-functional Collaboration: align priorities with multiple stakeholders and teams.

Job description

Levi Strauss & Co is seeking a Marketing professional to oversee end-to-end campaign execution across paid, owned, and earned channels in the Mexican market. The role focuses on digital marketing initiatives, localization of campaigns, and aligning with brand objectives.

Responsibilities include coordinating media plans, managing agency partnerships, developing social-first content strategies, and ensuring cross-functional alignment with Brand, Retail, PR, and eCommerce teams.