Remote Marketing Automation Pro: Lead Nurturing & CRM

Placements24; Región Centro; Hybrid; MXN 391.000 - 725.000; Vollzeit

Benefits dieser Stelle

Competitive salary with bonuses

Health, dental, vision insurance

Generous PTO and holidays

Professional development opportunities

Fully remote work environment

Access to cutting-edge marketing tech

Career advancement opportunities

Collaborative team culture

Zusammenfassung

Placements24 is seeking a Marketing Automation Specialist to design and optimize automated workflows from a fully remote setting. You will build campaigns, nurture leads, and route them to CRM systems while collaborating with marketing, sales, and IT teams.

The ideal candidate has 3–5 years of hands-on MA platform experience, strong analytical skills, and fluency in Spanish. Proficiency in HTML/CSS for emails is a plus. This role offers growth opportunities within a forward‑thinking company.

Qualifikationen

• Bachelor's degree or higher in Marketing, CS, Business, or related field.
• 3–5 years hands-on experience with marketing automation platforms (HubSpot, Marketo, Pardot, Eloqua).
• Proven experience designing and implementing complex automation workflows and lead nurturing programs.
• Strong understanding of CRM systems and integration principles.
• Excellent analytical skills to interpret data and drive decisions.
• HTML/CSS proficiency for email/landing page development is a plus.
• Spanish language communication skills required.
• Detail-oriented with strong organizational and project management abilities.
• Ability to work effectively in a fully remote team.

Aufgaben

• Design, build, test, and maintain automated marketing workflows and campaigns.
• Manage lead scoring, nurturing, and routing processes.
• Integrate marketing platforms with CRM systems (e.g., Salesforce).
• Develop and manage email campaigns, segmentation, and personalization.
• Create dynamic landing pages and forms for lead generation.
• Monitor performance, analyze metrics (engagement, ROI), and provide insights.
• Conduct A/B testing to improve campaign effectiveness.
• Ensure data accuracy within MA platform and CRM.
• Collaborate with content and design teams on assets.
• Stay updated on marketing automation trends and best practices.

Kenntnisse

HubSpot

Marketo

Pardot

Eloqua

Lead scoring

Lead nurturing

Lead routing

Analytical skills

Spanish communication

Ausbildung

Bachelor's degree in Marketing, Computer Science, Business, or related field

Tools

HubSpot

Marketo

Pardot

Eloqua

Salesforce

Jobbeschreibung

Placements24 is seeking a Marketing Automation Specialist to design and optimize automated workflows from a fully remote setting. You will build campaigns, nurture leads, and route them to CRM systems while collaborating with marketing, sales, and IT teams.

The ideal candidate has 3–5 years of hands-on MA platform experience, strong analytical skills, and fluency in Spanish. Proficiency in HTML/CSS for emails is a plus. This role offers growth opportunities within a forward‑thinking company.